Programmatic Partnerships Manager – DOOH & GTM Growth
Clear Channel Outdoor
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Job summary
Clear Channel Outdoor is seeking a Manager, Programmatic Partnerships to advance our DOOH RTB platform and accelerate GTM strategies. You will cultivate and lead partnerships with key DSPs/SSPs, expand into new territories, and drive pipeline development across programmatic channels.
You will collaborate with Sales, Marketing, Product, and Analytics to optimize partner yield, shape go-to-market plans, and support revenue growth. Up to 20% travel may be required.
Qualifications
- 5+ years of business development or digital partnership management.
- 3+ years working in an ad tech role (DSP, SSP, DMP).
- Experience with pipeline management and contract negotiation.
- Experience with DOOH SSPs like Vistar Media, Broadsign, Place Exchange, VIOOH.
Responsibilities
- Cultivates & leads partnership engagement with key pDOOH DSPs/SSP partners.
- Identifies and develops partnerships in new territories to grow programmatic revenue.
- Conducts market research to assess programmatic opportunities and drive partner pipeline.
- Acts as SME in platform/partner capabilities, educates internal stakeholders.
- Liaises between Sales, Account Management, Marketing, Product to scale partnerships and address needs.
- Supports Sales in partner engagement to drive revenue growth.
- Collaborates with Product/Marketing to optimize partner yield and GTM strategies.
- Develops Go-to-Market strategies with GM/Programmatic and Sales.
- Other projects and duties as assigned.
Skills
Education
Tools
Job description
Clear Channel Outdoor is seeking a Manager, Programmatic Partnerships to advance our DOOH RTB platform and accelerate GTM strategies. You will cultivate and lead partnerships with key DSPs/SSPs, expand into new territories, and drive pipeline development across programmatic channels.
You will collaborate with Sales, Marketing, Product, and Analytics to optimize partner yield, shape go-to-market plans, and support revenue growth. Up to 20% travel may be required.
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