Programmatic Operations & Growth Director

WPP Media; New York (NY); Hybrid; USD 1,400 - 2,800; Full time

Job summary

WPP Media in New York seeks a Director of Operations & Account Management (US) to own campaign execution, client retention, and account growth for the US market. This hybrid role bridges technical operations with client-facing strategy and drives end-to-end lifecycles from audience creation to optimization.

You will lead campaigns, manage revenue tracking, and deliver strategic reporting, dashboards, and quarterly business reviews to clients and leadership.

Qualifications

• 5+ years managing campaigns in the programmatic ecosystem (DSPs, SSPs, Ad Servers, and DMPs/CDPs).
• Proven track record of managing client relationships and driving revenue growth.
• Strong data analysis skills and ability to translate metrics into recommendations.

Responsibilities

• Own audience strategy, deployment, and optimization of targeted segments across DSPs and data platforms.
• Manually set up, monitor, and troubleshoot live campaigns; resolve delivery and performance issues.
• Design scalable workflows to improve execution speed and service quality.
• Serve as the primary operational contact for US clients and translate performance into insights.
• Identify upsell opportunities and align product offerings with client objectives.
• Deliver campaign performance reports and revenue dashboards to clients and leadership.

Skills

Programmatic Expertise

Client Management

Analytical Rigor

Agility

Collaborative Leadership

Job description

WPP Media in New York seeks a Director of Operations & Account Management (US) to own campaign execution, client retention, and account growth for the US market. This hybrid role bridges technical operations with client-facing strategy and drives end-to-end lifecycles from audience creation to optimization.

You will lead campaigns, manage revenue tracking, and deliver strategic reporting, dashboards, and quarterly business reviews to clients and leadership.