Programmatic Campaign Architect

Click Here Digital?; Baton Rouge (LA); On-site; USD 52,000 - 76,000; Full time

Job summary

Click Here Digital? seeks a Programmatic Media Buyer (DV Analyst) to manage a diverse client portfolio. You will be a subject matter expert in programmatic solutions, including DV360 and Google Analytics, and collaborate with account managers on strategies and optimization.

You will analyze campaigns, run A/B tests, generate client-facing reports, and stay current on industry trends. The role emphasizes precision, audience segmentation, and data-driven recommendations.

Qualifications

• 1–2 years of Paid Media experience.
• Strong understanding of programmatic advertising.
• Experience using Google Analytics, DV360 (Display & Video 360).
• Excellent written and verbal communication skills.
• Strong quantitative and analytical abilities with data interpretation.
• Ability to work independently and in a fast-paced environment.
• Excellent time-management and organizational skills.
• Proficient in Microsoft Office/Google Workspace.

Responsibilities

• Implement and manage programmatic campaigns across DV360, CM360, StackAdapt, and more.
• Analyze campaigns to identify trends, insights, and optimization opportunities.
• Maintain attention to detail on ad copy, logos, graphics, budget, and scope.
• Collaborate with account managers on strategy, performance, and improvements.
• Work with cross-functional teams to plan audience segmentation and retargeting.
• Ensure campaigns are set up correctly and landing pages match.
• Run A/B tests to evaluate creatives, formats, and messaging.
• Generate reports to track performance and communicate findings.
• Monitor CRM daily for tasks and ensure completion.
• Maintain performance standards across accounts.
• Analyze large data subsets and provide client-facing feedback.
• Stay current on industry trends and best practices.

Skills

Paid media

Programmatic ads

Google Analytics

DV360

Communication

Analytics

Time management

Workspace

Teamwork

Tools

DV360

StackAdapt

The Trade Desk

Google Analytics

Google Tag Manager

Studio

Google Web Designer

Job description

Click Here Digital? seeks a Programmatic Media Buyer (DV Analyst) to manage a diverse client portfolio. You will be a subject matter expert in programmatic solutions, including DV360 and Google Analytics, and collaborate with account managers on strategies and optimization.

You will analyze campaigns, run A/B tests, generate client-facing reports, and stay current on industry trends. The role emphasizes precision, audience segmentation, and data-driven recommendations.