Programmatic Digital Media Buyer

Bandy Carroll Hellige; Shawnee (KY); On-site; USD 50,000 - 70,000; Full time

Job summary

Bandy Carroll Hellige, located in Shawnee, Kentucky, is seeking a Programmatic Media Buyer. This role emphasizes campaign setup and management within digital platforms, requiring expertise in media measurement and collaboration with clients and vendors.

The successful candidate will have 2+ years of experience in programmatic trading, a Bachelor's degree in a related field, and strong organizational and communication skills. Certifications in Google Ads and Google Analytics are preferred.

Qualifications

• 2+ years of programmatic trading experience required.
• Experience with The Trade Desk is a plus.
• Certifications in Google Ads and Google Analytics preferred.

Responsibilities

• Focus on campaign set-up and management through the DSP.
• Maintain strong vendor relationships.
• Handle routine issues and tackle moderate problems.

Skills

Presentation skills

Organizational skills

Verbal and written communication skills

Negotiation and estimating

Team collaboration

Critical thinking

Education

Bachelor’s degree in Advertising, Marketing, or Communications

Tools

Excel

Word

PowerPoint

Job description

BCH is a marketing communications agency that offers brand strategy, creative services, media planning and buying, public relations, online and digital marketing, and consumer research in an in-house facility.

Job Description

We are looking for a Programmatic Media Buyer who thrives in a team environment. This person will focus on campaign set‑up and management through the DSP, and must understand the evolving media measurement landscape to make data‑driven optimizations and provide client reporting.

Key responsibilities include maintaining strong vendor relationships, independently handling routine issues, and tackling moderate‑scope problems that require analysis of multiple factors. The role requires good judgment and the ability to work with minimal oversight.

Qualifications and Skills

• Ability to present information clearly in one‑on‑one and group settings with clients, vendors, and staff.
• Excellent organizational, verbal and written communication skills.
• Knowledge of negotiating, estimating techniques and basic research.
• Strong team collaboration, vendor and client coordination, handling multiple projects and tight deadlines under pressure.
• Critical and creative thinking to develop strategic advertising and media solutions.
• Working comprehension of strategy development and media math.
• Clear business writing of critical analysis.
• Ability to write, present and execute media recommendations and points of view.

Required Education and Experience

• Bachelor’s degree in Advertising, Marketing, Communications or a related field, or equivalent industry experience.
• Proficiency in Excel, Word, and PowerPoint.
• 2+ years of programmatic trading experience.
• Experience with campaigns in The Trade Desk (plus).
• Google Ads Certification (preferred).
• Google Analytics certification (preferred).
• Programmatic Buying certification (preferred).
• IAB Planning and Buying certification (preferred).

EEO Statement

All information will be kept confidential according to EEO guidelines.

Job Location