Programmatic Media Manager — Hybrid Campaigns & Insights

twentysix; New York (NY); Hybrid; USD 45,000 - 100,000; Full time

Benefits offered by this job

Hybrid work model

Competitive benefits

Job summary

VML is seeking a Media Manager, Programmatic to support a large automotive client. You will build, activate and optimize programmatic campaigns, manage budgets, and report results to clients.

You will work with DV360 and TheTradeDesk, create client-facing reports, and present optimization recommendations. A 1–3 year digital programmatic background and strong communication skills are required, with a hybrid work model in place.

Qualifications

• 1–3 years in digital media with a focus on programmatic campaigns.
• Experience with DSPs like DV360 or TheTradeDesk is required.
• Understanding of banners, mobile, video, social and cross-device tactics.
• Familiarity with DCM Trafficking and reporting or other ad servers.
• Strong Office software skills and quick learning ability.

Responsibilities

• Build, activate and optimize programmatic campaigns based on KPIs.
• Manage campaigns across multiple DSPs, including planning and optimization.
• Create and refine performance reports and provide client updates.
• Present recommendations to managers, clients and prospects.
• Handle tagging/tracking URLs and execute media plans with partners.

Skills

Programmatic media

Campaign management

Data analysis

Communication

Attention to detail

Tools

DV360

TheTradeDesk

DCM Trafficking

Microsoft Office

Job description

VML is seeking a Media Manager, Programmatic to support a large automotive client. You will build, activate and optimize programmatic campaigns, manage budgets, and report results to clients.

You will work with DV360 and TheTradeDesk, create client-facing reports, and present optimization recommendations. A 1–3 year digital programmatic background and strong communication skills are required, with a hybrid work model in place.