Programmatic Advertising Specialist

Click Here Digital?

United States

Remote

USD 45,000 - 70,000

Full time

42 hours ago
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Job summary

Click Here Digital is seeking a Programmatic Media Buyer (DV Analyst) to manage a portfolio of clients across industries. You will be an in-house expert in programmatic solutions (DV360, CM360, Google Analytics, Tag Manager, Studio, and Google Web Designer).

The role emphasizes data-driven optimization, cross-functional collaboration with account teams, and hands-on experimentation with audiences, creatives, and ad formats.

Qualifications

  • 1-2 years of Paid Media experience.
  • Experience and strong understanding of programmatic advertising.
  • Experience using industry tools such as Google Analytics, DV360 (Display & Video 360).
  • Exceptional written and verbal communication skills, with the ability to articulate complex ideas clearly and concisely.
  • Strong quantitative, analytical skills and attention to detail with the ability to interpret data and actionable insights.
  • Ability to work independently and collaboratively in a fast-paced, deadline-driven environment.
  • Excellent time-management and organizational skills.
  • Proficient in Microsoft Office/Google Workspace (Docs, Sheets, Slides, GMail, GChat)

Responsibilities

  • Implement and manage programmatic advertising campaigns across platforms (DV360, CM360, StackAdapt, Google Analytics, etc.).
  • Analyze programmatic campaigns to identify trends, insights, and optimization opportunities.
  • Maintain high attention to detail in regard to ad copy, logos, graphics, budget and scope of work.
  • Collaborate closely with account managers on campaign strategies, performance and recommendations for improvement.
  • Collaborate with cross-functional teams to develop strategies for audience segmentation, retargeting, and personalized messaging.
  • Ensure campaign is properly set up and that all ads being sent to the correct landing page
  • Conduct A/B tests to evaluate the effectiveness of different creatives, ad formats and messaging strategies.
  • Generate regular reports to track campaign performance and communicate key findings.
  • Monitor CRM daily for assigned tasks and ensure completion of tasks.
  • Maintain performance standards on all assigned accounts.
  • Analyze large subsets of data and provide client-facing feedback and reports.
  • Stay current on industry trends, best practices and technologies in programmatic advertising.
  • Other Duties may be assigned

Skills

Paid media
Programmatic advertising
Google Analytics
DV360
Communication skills
Analytical skills
Time management
Google Workspace
MS Office

Tools

DV360 (Display & Video 360)
StackAdapt
Google Analytics
The Trade Desk

Job description

Click Here Digital is seeking a Programmatic Media Buyer (DV Analyst) to manage a portfolio of clients across industries. You will be an in-house expert in programmatic solutions (DV360, CM360, Google Analytics, Tag Manager, Studio, and Google Web Designer).

The role emphasizes data-driven optimization, cross-functional collaboration with account teams, and hands-on experimentation with audiences, creatives, and ad formats.

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