Product Marketing Manager: GTM, Messaging & Enablement

Profitero+; New York (NY); Hybrid; USD 73,000 - 96,000; Full time

Benefits offered by this job

Paid family care

Adoption & fertility support

Dental & vision

Flexible working

Paid time off

Job summary

Profitero+ is seeking a Product Marketing professional to drive GTM success across the portfolio. You will translate product features into clear value stories, create sales enablement assets, and lead customer training while collaborating with Product Marketing and sales teams.

The role requires shaping messaging, conducting market research, and developing compelling customer stories. Hybrid work with onsite requirements in multiple US cities.

Qualifications

• Bachelor's degree in marketing, business, or related field (or equivalent).
• 3+ years B2B marketing with 2+ years in Product Marketing.
• Experience with marketing tech stacks and content creation.

Responsibilities

• Create GTM plans and asset libraries with clear timelines.
• Collaborate with marketing teams on content, events, and demand gen.
• Coordinate market research and competitive intelligence activities.
• Support training platforms and develop video/written content.
• Track engagement KPIs and optimize training effectiveness.
• Develop product messaging and assets for sales and product teams.

Skills

Go-to-market

Product marketing

Sales enablement

Competitive intel

Education

Bachelor's degree in marketing

Tools

Salesforce

CMS

Email platforms

Job description

Profitero+ is seeking a Product Marketing professional to drive GTM success across the portfolio. You will translate product features into clear value stories, create sales enablement assets, and lead customer training while collaborating with Product Marketing and sales teams.

The role requires shaping messaging, conducting market research, and developing compelling customer stories. Hybrid work with onsite requirements in multiple US cities.