Product Marketing Lead — Tech & Industrial Solutions

Aquent (United States); Moline (IL); Sur place; USD 110 000 - 150 000; Plein temps

Résumé du poste

Aquent Studios is seeking a Product Marketing Manager to lead the technology marketing strategy for a top client in the technology/manufacturing space. Sponsorship of any type of visa is NOT available; No C2C.

You will translate insights into compelling value propositions, partner with product marketing, insights, and regional teams, and develop scalable playbooks to drive customer-centered marketing across portfolios and regions.

Qualifications

• Strategic marketing, product marketing, commercialization, or technology adoption experience in a complex business environment.
• Proven ability to develop customer segmentation, value propositions, positioning, messaging frameworks, and go-to-market strategies.
• Strong customer insight orientation, with the ability to translate research, market intelligence, and business priorities into always-on marketing strategy.
• Experience leading cross-functional initiatives and influencing stakeholders across product, marketing, sales, insights, and regional teams.
• Strong executive communication skills, including the ability to simplify complex topics and align teams around clear recommendations.

Responsabilités

• Lead the development of technology marketing strategy, message architecture, and audience frameworks that improve customer relevance, solution adoption, and business impact.
• Translate customer insights, market trends, adoption barriers, and business priorities into clear value propositions, messaging guidance, and go-to-market recommendations.
• Partner across product marketing, customer insights, market intelligence, product management, and regional marketing teams to align technology positioning and execution.
• Develop scalable playbooks, tools, and processes that enable consistent, customer-centered technology marketing across portfolios, segments, and regions.
• Support portfolio and bundled solution marketing strategies that communicate the value of integrated technology offerings and customer outcomes.
• Benchmark external technology marketing best practices and apply relevant approaches to strengthen marketing maturity and competitive positioning.
• Influence cross-functional stakeholders through strategic recommendations, executive-ready communication, and practical frameworks that drive alignment and action.

Connaissances

Strategic marketing

Product marketing

Commercialization

Technology adoption

Customer segmentation

Value propositions

Positioning

Messaging frameworks

Go-to-market strategies

Executive communication

Cross-functional leadership

Formation

Bachelor's degree in Marketing, Business, Communications, Agricultural Business, Engineering, Technology, or related field

Advanced degree or certification in marketing strategy, product marketing, customer insights, segmentation, or go-to-market strategy

Description du poste

Aquent Studios is seeking a Product Marketing Manager to lead the technology marketing strategy for a top client in the technology/manufacturing space. Sponsorship of any type of visa is NOT available; No C2C.

You will translate insights into compelling value propositions, partner with product marketing, insights, and regional teams, and develop scalable playbooks to drive customer-centered marketing across portfolios and regions.