Product Marketing Assistant Manager – Streaming

Syndicatebleu; Los Angeles (CA); On-site; USD 90,000 - 130,000; Full time

Job summary

Syndicatebleu in Los Angeles seeks a Product Marketing Assistant Manager to drive B2C product marketing across gaming, streaming, identity, engagement, and retention. You will translate business objectives into campaigns, collaborate with Product, Design, Insights, Lifecycle Marketing and regional teams, and lead cross-functional launches.

Strong analytical skills and stakeholder communication are essential.

Qualifications

• 4+ years of experience in B2C product marketing, product management, marketing strategy, business strategy, or management consulting
• Strong customer-insights and go-to-market experience
• Bachelor’s degree or equivalent professional experience required; MBA preferred

Responsibilities

• Develop product marketing strategies for new features and enhanced streaming experiences
• Partner with Product Management, Product Design, Consumer Insights, Lifecycle Marketing, PR, Social, Legal, Finance, and regional teams
• Lead cross-functional conversations supporting product rollouts and launches
• Map subscriber journeys and serve as the voice of the consumer across product experiences
• Translate business objectives into actionable campaign briefs, messaging, audience definitions, and KPIs
• Turn technical product capabilities into clear customer benefits and value propositions
• Ensure consistency across copy, intellectual property, product UI, and subscriber growth and retention touchpoints
• Use research, subscriber data, testing, and performance insights to guide recommendations
• Support gaming, streaming, identity, and broader subscriber-experience initiatives
• Proactively identify risks, resolve operational issues, and keep multiple workstreams moving with limited oversight

Skills

B2C marketing

Go-to-market

Data analysis

Campaign briefs

Stakeholder comms

Cross-functional

Project management

Streaming experience

Education

Bachelor’s degree or equivalent

MBA preferred

Job description

A leading entertainment and streaming company is seeking a strategic, analytical Product Marketing Assistant Manager to support B2C product marketing initiatives across its streaming portfolio. This role will help bring new product features and subscriber experiences to market, with a focus on gaming, streaming, identity, engagement, and retention.

Key Highlights

Duration: November 2, 2026–July 31, 2027

What You’ll Do

• Develop product marketing strategies for new features and enhanced streaming experiences
• Partner with Product Management, Product Design, Consumer Insights, Lifecycle Marketing, PR, Social, Legal, Finance, and regional teams
• Lead cross-functional conversations supporting product rollouts and launches
• Map subscriber journeys and serve as the voice of the consumer across product experiences
• Translate business objectives into actionable campaign briefs, messaging, audience definitions, and KPIs
• Turn technical product capabilities into clear customer benefits and value propositions
• Ensure consistency across copy, intellectual property, product UI, and subscriber growth and retention touchpoints
• Use research, subscriber data, testing, and performance insights to guide recommendations
• Support gaming, streaming, identity, and broader subscriber-experience initiatives
• Proactively identify risks, resolve operational issues, and keep multiple workstreams moving with limited oversight

Qualifications

• 4+ years of experience in B2C product marketing, product management, marketing strategy, business strategy, or management consulting
• Strong customer-insights and go-to-market experience
• Clear understanding of the full marketing funnel, subscriber engagement, retention, and lifecycle marketing
• Strong analytical skills, including interpreting data, developing experiments, and presenting actionable recommendations
• Experience creating campaign briefs, positioning, messaging, value propositions, target audiences, and KPIs
• Exceptional presentation and communication skills, with experience leading conversations with senior stakeholders
• Proven ability to manage complex, interdependent projects within a highly matrixed organization
• Strategic and creative thinker who can move comfortably between customer data, product strategy, and consumer-facing messaging
• Streaming, entertainment, gaming, studio, or large-company experience is preferred
• Bachelor’s degree or equivalent professional experience required; MBA preferred

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