Product Manager: SEO & AI-Driven Discovery Growth

Rover; Seattle (WA); Hybrid; USD 109,000 - 136,000; Full time

Benefits offered by this job

401k match

Flexible PTO

Medical insurance

Dental insurance

Vision insurance

Commuter benefits

Bring your dog to work

Pet benefits

Job summary

Rover in Seattle is seeking a highly analytical product manager to join the Discovery team. You will lead SEO and AEO initiatives, drive product-led growth across channels, and own launch of new landing pages to boost organic visibility and bookings.

Collaborate with UX, engineering, content, analytics and international teams, design tests, measure results, and build AI-assisted workflows to move faster while maintaining quality and accountability.

Qualifications

• 5+ years of SEO experience spanning technical, content, international, and multi-brand optimizations and experience with answer-engine optimization
• 2+ years of product management or project management experience
• Experience partnering with UX and engineering to bring features to life
• Experience driving cross-functional collaboration to move forward outcomes
• Experience with testing, funnel analysis, and data analytics
• Excellent organizational, analytical, and communication skills
• Comfort with SQL and using spreadsheets to model opportunities (Excel/Google Sheets)
• Experience in growth product and familiarity with marketing technology and tracking tools
• Hands-on experience using LLMs or other AI tools to improve your own work and sound judgment about human verification

Responsibilities

• Lead SEO and AEO initiatives to drive product-led growth
• Own landing pages that grow organic visibility and bookings
• Collaborate with UX, engineering, content, analytics and international teams
• Design tests, measure results, and iterate on experiments
• Build AI-assisted workflows to move faster while ensuring quality

Skills

SEO

Product Mgmt

Cross-functional

AEO/SEO

Data Analytics

SQL

Excel/Sheets

AI Tools

UX Collaboration

Testing

Education

B.S. in Marketing/CS

Equivalent exp.

Tools

SQL

Excel

Google Sheets

LLMs

AI Platforms

Job description

Rover in Seattle is seeking a highly analytical product manager to join the Discovery team. You will lead SEO and AEO initiatives, drive product-led growth across channels, and own launch of new landing pages to boost organic visibility and bookings.

Collaborate with UX, engineering, content, analytics and international teams, design tests, measure results, and build AI-assisted workflows to move faster while maintaining quality and accountability.