Product Growth Lead - Data-Driven Strategy & Impact

Meta; Indianapolis (IN); On-site; USD 134,000 - 189,000; Full time

Job summary

Meta is seeking a Growth Product Analyst to lead cross-team growth initiatives across core apps including Facebook, Instagram, WhatsApp and Oculus. You will drive impact end-to-end through data-driven ideation, experimentation, and optimization across the product lifecycle.

Embedded within product teams, the role requires translating user behavior trends into actionable roadmaps, collaborating with engineers, designers, PMs and data scientists, and measuring impact on key product goals.

Qualifications

• 4+ years in an analytical or product role.
• 4+ years in analytics, data querying languages such as SQL.
• Proven ability to solve analytical problems using quantitative approaches and to lead data-driven projects from definition to execution.
• Proven ability to collaborate across technical and non-technical functions to drive product goals.
• Experience with multi-disciplinary product teams including engineers, designers, PMs and data scientists.
• Proficiency in quantitative analysis to derive actionable insights from complex datasets.
• Experience performing exploratory analysis to answer open-ended questions.
• Experimentation experience designing multivariate tests and interpreting results for launch decisions.
• Product ideation skills to apply growth tactics across product areas.
• Experience working on products used by a wide range of communities.

Responsibilities

• Lead growth strategy across a large product area and drive cross-team alignment.
• Drive long term growth of Meta Inc products through data analysis, product ideation, and experimentation to optimize product experiences.
• Understand trends in user behavior and product usage to influence growth strategy.
• Identify opportunities to drive growth and prioritize them to maximize long-term growth.
• Execute on projects by working closely with engineering and other members of product teams to land impact on product goals; lead experimentation from test design to result analysis.

Skills

Lead growth strategy

Cross-team alignment

Data analysis & experimentation

User behavior trends

Prioritization & roadmap

Execution & landing tests

Job description

Meta is seeking a Growth Product Analyst to lead cross-team growth initiatives across core apps including Facebook, Instagram, WhatsApp and Oculus. You will drive impact end-to-end through data-driven ideation, experimentation, and optimization across the product lifecycle.

Embedded within product teams, the role requires translating user behavior trends into actionable roadmaps, collaborating with engineers, designers, PMs and data scientists, and measuring impact on key product goals.