Product Growth Analyst

Meta; San Francisco, New York, Menlo Park (CA, NY, CA); On-site; USD 130,000 - 180,000; Full time

Job summary

Meta seeks a Growth Analyst to join product teams shaping experiences across Facebook, Instagram, WhatsApp and Oculus. You will own analytics, ideation, and cross-functional collaboration to drive measurable growth.

The role requires a Bachelor's degree and 4+ years' experience in analytics or product roles, with SQL proficiency and data-driven project leadership. You will define metrics, design experiments, interpret results, and partner with software engineers, designers, PMs, and data

Qualifications

• Bachelor's degree or equivalent practical experience.
• 4+ years in analytics or product roles.
• 4+ years querying data with SQL.
• Ability to lead data-driven projects from definition to execution.
• Proven cross-functional collaboration with engineers, designers, PMs and data scientists.
• Experience applying growth tactics across multiple product areas.
• Experience using AI tools to optimize workflows and drive impact.

Responsibilities

• Lead growth initiatives across apps used by billions.
• Define metrics, run experiments, and communicate actionable insights.
• Collaborate with cross-functional teams to drive product goals.
• Synthesize data into growth strategies and roadmaps.

Skills

Growth analytics

SQL

Experiment design

Cross-functional collaboration

Data-driven decision making

Product ideation

AI tools adoption

Ethical AI practices

Education

Bachelor's degree or related field

Tools

AI tools

Job description

Were looking for growth leaders for products used by billions of people and businesses all over the world across our apps including Facebook, Instagram, WhatsApp and Oculus. This is a leadership opportunity to drive impact end-to-end through the product development life cycle. The product growth analyst role is embedded within product teams and requires using a mix of skills including analysis, product ideation, and cross-functional collaboration. Success in the role is tied directly to product goals and the team rewards results-based performance.

The Growth practice was started right here at Meta, putting you at the forefront of the industry with great opportunity to learn about growth from experts. It is a lean and highly regarded team with an emphasis on regular sharing of successful strategies, tactics and insights across products. Our team values are to own the outcome, focus on driving sustainable impact, and put team success first. There is great opportunity to be a leader and influence the direction of high-visibility and high-impact initiatives, and to have your work come to life in some of the most widely used apps in the world.

Bachelor's degree in a directly related field, or equivalent practical experience 4+ years of experience working in an analytical or product role 4+ years of work experience in analytics, data querying languages such as SQL 4+ years of experience solving analytical problems using quantitative approaches, understanding ecosystems, user behaviors & long-term product trends, and leading data-driven projects from definition to execution, including defining metrics, experiment design, and communicating actionable insights Proved to effectively collaborate across variety of technical and non-technical functions to drive towards common product goals Experience working with and influencing multi disciplinary product teams consisting but not limited to software engineers, designers, product managers and data scientists Proficiency in quantitative analysis geared towards drawing actionable insights from complex datasets Experience performing exploratory analysis with minimal direction to answer ambiguous open ended questions Experimentation experience to design multivariate tests, synthesize test results and build frameworks to make data-informed launch decisions Product ideation skills to apply growth tactics broadly to different product areas and think through detailed elements of a product experience Experience working on a product or service used by a wide-range of communities Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements) Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews) Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies