Product Analytics Analyst: Growth & Engagement Insights

Dow Jones & Company; New York (NY); On-site; USD 60,000 - 80,000; Full time

Job summary

Dow Jones & Company in New York seeks a Data Analyst to support consumer product analytics across Dow Jones brands, focusing on how users engage with digital products and how changes affect engagement, retention, and subscription outcomes.

You will partner with Product, Engineering, and Design teams to define metrics, evaluate experiments, and translate data into actionable recommendations that improve user experience and business results.

Qualifications

• Strong SQL skills and experience working with large datasets.
• Analytical and problem-solving abilities; able to structure business questions.
• Experience analyzing digital product or customer behavior data.
• Exposure to A/B testing or experimentation analysis.
• Experience building dashboards in Tableau, Looker, or similar.
• Strong communication skills to explain findings to non-technical stakeholders.
• Ability to work effectively in cross-functional teams.

Responsibilities

• Partner with Product teams to define KPIs and measurement plans for new features.
• Analyze subscriber and non-subscriber behavior across web and app experiences.
• Measure feature adoption, engagement, retention, and other key metrics.
• Support design and analysis of A/B tests and interpret results.
• Conduct deep-dive analyses of product performance trends.
• Build and maintain dashboards and recurring reporting for Product teams.
• Translate analysis into clear insights and recommendations.
• Work with Data Engineering to ensure data accuracy and reliability.
• Validate tracking for new product features and standardize metrics.

Skills

SQL

Analytics

A/B testing

Dashboards

Communication

Cross-functional teamwork

Tools

Tableau

Looker

Snowflake

Optimizely

Statsig

Job description

Dow Jones & Company in New York seeks a Data Analyst to support consumer product analytics across Dow Jones brands, focusing on how users engage with digital products and how changes affect engagement, retention, and subscription outcomes.

You will partner with Product, Engineering, and Design teams to define metrics, evaluate experiments, and translate data into actionable recommendations that improve user experience and business results.