Principal Tech Architect - AI Marketing & Data Stack

salesforce.com, inc.; California (MO); On-site; USD 173,460 - 231,980; Full time

Job summary

Salesforce is seeking a seasoned Technical Architect to join the PACE Solution Engineering team, blending deep technical product expertise with solution selling. You will translate marketing and data challenges into compelling architectures and lead high-value customer engagements.

You will partner with Account Executives, Solution Engineers, and cross-functional stakeholders to drive technical wins across Marketing Cloud, Data Cloud, and Agentforce, delivering measurable business value through

Qualifications

• 5-7 years of experience in solution architecture, pre-sales, or enterprise solution delivery with a track record of leading complex customer engagements.
• Deep hands-on expertise across the Salesforce Marketing Cloud ecosystem, including Marketing Cloud Engagement
• Strong working knowledge of Data Cloud (Data360), including data ingestion, identity resolution, segmentation, and activation for marketing use cases
• Familiarity with Agentforce and AI-driven use cases in the context of marketing, sales, or customer experience
• Ability to articulate how modern data management enables AI and agentic applications — connecting the data layer to business outcomes
• Strong solution selling instincts — comfortable leading discovery, shaping strategy, and influencing technical decisions at the executive level
• Excellent communication skills across technical, marketing, and executive audiences

Responsibilities

• Lead customer-facing technical engagements including discovery, solution architecture, technical strategy, custom demo builds & executive presentations
• Own the technical win across complex, multi-product deals spanning Marketing Cloud, Data Cloud, and Agentforce
• Architect enterprise-grade solutions at the convergence of marketing technology, modern data management, and AI — demonstrating clear, measurable business value
• Design and articulate how Data Cloud (Data360) serves as the data foundation enabling AI-driven marketing automation and agentic use cases
• Apply deep expertise in Agentforce for marketing, including both native agentic features & custom build-your-own marketing agents, as well as optimization workflows
• Partner in a team-of-teams model, serving as a force multiplier for the broader PACE OU through enablement, reusable assets, and technical leadership
• Contribute to team scale through repeatable solution patterns, demo assets, and best practices (40% of role)
• Independently manage your book of business — owning priorities, pipeline, and engagement quality with a seasoned operator mindset

Skills

Solution architecture

Pre-sales

Enterprise solution delivery

Salesforce Marketing Cloud

Data Cloud (Data360)

Agentforce

Executive presentations

Communication skills

Tools

Marketing Cloud

Data Cloud

Agentforce

Job description

Salesforce is seeking a seasoned Technical Architect to join the PACE Solution Engineering team, blending deep technical product expertise with solution selling. You will translate marketing and data challenges into compelling architectures and lead high-value customer engagements.

You will partner with Account Executives, Solution Engineers, and cross-functional stakeholders to drive technical wins across Marketing Cloud, Data Cloud, and Agentforce, delivering measurable business value through