Principal, Developer Platform Storytelling

Cloudflare, Inc.; San Francisco (CA); On-site; USD 164,000 - 200,000; Full time

Benefits offered by this job

Health Insurance

401(k) Retirement Savings Plan

Employee Stock Participation Plan

Flexible paid time off

Job summary

Cloudflare, Inc. is hiring a Principal, Customer Strategy & Storytelling to establish and scale compelling customer narratives for the Developer Platform.

You will translate complex developer breakthroughs into magnetic stories and build programs that showcase value to internal teams and the global ecosystem. You will own a high-impact, autonomous contributor role within Developer GTM, identifying resonant customer transformations, creating repeatable storytelling motions, and measuring program

Qualifications

• 8-10 years in Customer Success, Customer Strategy, Strategic Account Management, or Customer Marketing.
• Excellent internal and external relationship building and stakeholder management.
• Proven cross-functional program development experience in fast-growing organizations.
• 5+ years working on developer-first products with a technical customer base and storytelling ability.
• Exceptional one-to-many and one-to-one communication skills.
• Entrepreneurial mindset with comfort navigating ambiguity and independent action.

Responsibilities

• Narrative Creation: develop customer stories showing measurable outcomes from Cloudflare's Developer Platform.
• Sales & Partner Enablement: create enablement assets for technical sales and partners.
• Bridging Audiences: translate technical wins into narratives for developers and executives.
• Advocacy & Ecosystem Building: cultivate relationships to grow a network of customer champions.
• Strategic Insights: surface customer use cases and trends to inform business strategy.
• Impact & Measurement: measure advocacy participation and commercial impact.

Skills

Customer Experience

Customer Strategy

Strategic Account Mgmt

Customer Marketing

Relationship Management

Storytelling

Job description

Cloudflare, Inc. is hiring a Principal, Customer Strategy & Storytelling to establish and scale compelling customer narratives for the Developer Platform.

You will translate complex developer breakthroughs into magnetic stories and build programs that showcase value to internal teams and the global ecosystem. You will own a high-impact, autonomous contributor role within Developer GTM, identifying resonant customer transformations, creating repeatable storytelling motions, and measuring program