Principal Demand Growth & Partnerships - Ad Strategy

Amazon Inc.

New York (NY)

On-site

USD 194,000 - 262,000

Full time

13 days ago

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Job summary

Amazon Ads is seeking a bold partnerships leader to unlock new demand sources and revenue channels that expand Amazon's total addressable advertising market. The Principal Demand Growth lead will own end-to-end partnership cycles from market mapping to deal structuring and scaled execution, focusing on local, midmarket, and programmatic demand.

Ideal candidates bring 7+ years in business development or GTM roles, deep ad tech experience, and a track record of shaping innovative partnership

Qualifications

  • 7+ years in business development, partnerships, or similar roles.
  • 7+ years of experience in advertising
  • Bachelor's degree in relevant field

Responsibilities

  • Be the strategic connective tissue between product, sales, and partners.
  • Design partnership models with innovative pricing and structures.
  • Develop identity, targeting, and measurement solutions for ROI at local spend.
  • Own relationships with agencies, resellers, and system integrators.
  • Forge alliances with channel partners to embed Amazon Ads into clients' workflows.
  • Scout martech and local-media players for new collaborations.
  • Stay ahead on data clean rooms, identity resolution, and AI-driven media buying.
  • Drive revenue by accelerating deal velocity and scalable go-to-market motions.
  • Shape industry practices and position Amazon Ads as the partner of choice for local demand

Skills

Business development
Go-To-Market strategy
Negotiation
Advertising experience

Education

Bachelor's degree
MBA

Job description

Amazon Ads is seeking a bold partnerships leader to unlock new demand sources and revenue channels that expand Amazon's total addressable advertising market. The Principal Demand Growth lead will own end-to-end partnership cycles from market mapping to deal structuring and scaled execution, focusing on local, midmarket, and programmatic demand.

Ideal candidates bring 7+ years in business development or GTM roles, deep ad tech experience, and a track record of shaping innovative partnership

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