Principal AI-Native Product Designer

Intuit, Inc.; Mountain View (CA); On-site; USD 239,000 - 323,000; Full time

Job summary

Intuit, Inc. seeks a Principal Product Designer to define AI-native design standards and build intuitive, trustworthy AI-powered experiences for small and mid-size businesses.

You will shape platform strategy, elevate the design craft, and lead cross-functional initiatives from concept to delivery. You will mentor senior designers, drive quality across AI-driven experiences, and collaborate closely with product, engineering, and leadership to align on customer outcomes and business goals.

Qualifications

• 10+ years designing complex, large-scale product experiences.
• Proven success shaping platform-level or ecosystem-level design strategy.
• Deep expertise in systems thinking, interaction design, and design systems.
• Track record of applying AI tools to accelerate design workflows while maintaining craft.
• Ability to set and defend the quality bar for AI-powered product experiences.
• Experience influencing cross-functional leaders and aligning multiple teams around a shared vision.

Responsibilities

• Define and drive design vision for AI-powered experiences across our platform.
• Set and defend the quality bar for AI-generated and AI-assisted product experiences.
• Partner with Product Management, Engineering, and Design leadership to shape experience strategy.
• Design for AI to ensure AI-powered features are intuitive, transparent, and trustworthy.
• Lead design of complex, cross-functional initiatives from concept through delivery.
• Mentor senior designers and elevate platform thinking and craft rigor.

Skills

AI-native design

Systems thinking

Design leadership

Cross-functional collaboration

Strategy & vision

User experience craft

Job description

Intuit, Inc. seeks a Principal Product Designer to define AI-native design standards and build intuitive, trustworthy AI-powered experiences for small and mid-size businesses.

You will shape platform strategy, elevate the design craft, and lead cross-functional initiatives from concept to delivery. You will mentor senior designers, drive quality across AI-driven experiences, and collaborate closely with product, engineering, and leadership to align on customer outcomes and business goals.