PR Specialist: Media Relations & AI-Driven Content

Public Relations Society of America Inc.; Philadelphia (Philadelphia County); On-site; USD 65,000 - 90,000; Full time

Job summary

Public Relations Society of America Inc. is seeking a PR Specialist within the Communications team to support public relations initiatives and day-to-day communications activities.

The role focuses on media relations, content creation for press releases and the firm’s website, and collaboration with Marketing and practice groups. Candidates should have five years of PR experience, a BA in PR/communications/English, and proficiency in AP style; familiarity with AI-assisted content is a plus.

Qualifications

• Bachelor’s degree in PR/communications/English or equivalent.
• Five years of PR experience, preferably in professional services or law.
• Strong media relations skills and ability to secure earned media.
• Excellent writing, editing, and AP style proficiency.
• Experience using AI to support content generation.

Responsibilities

• Build and maintain media relationships and coordinate inquiries/interviews.
• Maintain media contact lists and report results of PR activities.
• Collaborate with Marketing and practice groups to support PR initiatives.
• Create high-quality content for press releases, pitches, and the firm’s website.
• Ensure content aligns with brand guidelines and complies with applicable policies.

Skills

Media relations

AP style

Writing

Editing

Project management

AI content

Content creation

Brand consistency

Attention to detail

Education

Bachelor’s degree in PR/communications/English

Tools

AI tools

Job description

Public Relations Society of America Inc. is seeking a PR Specialist within the Communications team to support public relations initiatives and day-to-day communications activities.

The role focuses on media relations, content creation for press releases and the firm’s website, and collaboration with Marketing and practice groups. Candidates should have five years of PR experience, a BA in PR/communications/English, and proficiency in AP style; familiarity with AI-assisted content is a plus.