- Strategy and planning: Develop and execute a PR plan aligned with business, product and marketing priorities. Maintain a shared calendar covering company news, launches, customer stories, executive commentary and events. Identify timely opportunities around agentic AI, AIOps, observability, automation and enterprise resilience; flag communications risks and recommend responses.
- Media relations and storytelling: Build relationships with journalists, influencers and agency partners. Develop differentiated story angles and coordinate pitches, press releases, contributed articles and briefing materials. Assess media requests, recommend spokespeople and prepare executives for interviews. Ensure content is accurate, clear and consistent.
- Executive communications: Work with leaders and experts to develop credible points of view. Pursue commentary, speaking engagements, podcasts, awards and contributed content with agency support.
Respond promptly to relevant industry news and maintain consistent corporate, product and customer messaging.
- Agency and stakeholder management: Manage day-to-day agency relationships, priorities, deliverables and deadlines. Lead regular planning meetings and coordinate with marketing, sales, customer success and technical teams. Gather insights, proof points and customer outcomes; streamline reviews and approvals, including coordination, and hold contributors accountable for commitments.
- Measurement and improvement: Set measurable objectives and report on coverage quality, message penetration, competitive visibility, executive positioning and audience reach. Connect results to business priorities, recommend improvements and monitor how search, AI-generated answers and other discovery channels influence buyer perceptions.
What Success Looks Like
In the first 90 days, understand strategy, technology, customers and competitive position; build relationships with executives, experts and agencies; assess existing messages and workflows; and establish a prioritized roadmap with a clear cadence for planning, approvals and reporting. Over time, deliver differentiated positioning consistent coverage in influential publications, stronger executive visibility and credibility, faster stakeholder collaboration and greater adoption of priority messages. Communications should strengthen reputation, awareness and customer confidence while supporting business growth.
Required Qualifications
- 6-10 years of experience in public relations, corporate communications or integrated communications, including complex B2B technology such as enterprise software, AI, cloud, IT operations or automation.
- Demonstrated success developing media strategies and securing meaningful business, technology and trade coverage.
- Experience working with senior executives, preparing spokespeople and managing PR agencies or communications partners.
- Strong writing, editing and storytelling skills, with the ability to explain technical concepts to business and nontechnical audiences.
- Strong project management and sound judgment; ability to manage competing priorities, align stakeholders and drive execution.
- Collaborative working style, with confidence to recommend priorities, challenge weak ideas and help teams reach decisions.
- Bachelor's degree in communications, PR, journalism, marketing or a related field, or equivalent professional experience.