Post‑Sale Lifecycle Marketing Manager

Medium; National Harbor (MD); Hybrid; USD 95,000 - 130,000; Full time

Benefits offered by this job

Health insurance

Paid parental leave

PTO 15–25 days

Job summary

Cloudforce is seeking a Customer Lifecycle Marketing Manager to build the post‑sale marketing motion for nebulaONE®. You’ll design onboarding, retention, expansion, and advocacy programs in collaboration with Customer Success, Product, Sales, and Marketing Ops.

This builder role emphasizes thoughtful, tailored programs over generic newsletters. The ideal candidate combines lifecycle marketing, content creation, and cross‑functional partnership to drive adoption, retention, and expansion within

Qualifications

• Experience in customer marketing, lifecycle programs, onboarding and renewal support.
• Ability to create customer-facing content and campaigns that drive adoption and expansion.

Responsibilities

• Design, execute, and optimize post‑sale customer marketing motions.
• Build onboarding sequences and milestone touchpoints.
• Develop resources like guides, explainers, and use cases.
• Create customer stories, proofs, and advocacy content.
• Collaborate with CS, Product, Sales, and Marketing Ops.
• Measure engagement and adapt campaigns over time.

Skills

Lifecycle marketing

B2B SaaS marketing

Cross‑functional partner

Content development

HubSpot

Segmentation/reporting

Campaign performance

Customer storytelling

Tools

HubSpot

Job description

Cloudforce is seeking a Customer Lifecycle Marketing Manager to build the post‑sale marketing motion for nebulaONE®. You’ll design onboarding, retention, expansion, and advocacy programs in collaboration with Customer Success, Product, Sales, and Marketing Ops.

This builder role emphasizes thoughtful, tailored programs over generic newsletters. The ideal candidate combines lifecycle marketing, content creation, and cross‑functional partnership to drive adoption, retention, and expansion within