Personal Brand Manager

ALIGN CONSULTING; United States; Remote; USD 60,000 - 80,000; Full time

Job summary

An innovative firm is looking for a creative Personal Brand Manager to enhance the digital presence of a high-profile investor and startup founder. This role involves crafting engaging content across platforms like LinkedIn, Instagram, and TikTok, while developing strategies for growth and engagement. The ideal candidate will have a passion for storytelling and a deep understanding of social media cultures. With flexible working hours and the chance to build a high-visibility brand, this position offers significant growth potential in the healthtech and startup sectors.

Benefits

Flexible working hours

Creative ownership

Growth potential across multiple brands

Qualifications

• 2-5 years of experience managing personal brands.
• Strong writing skills and understanding of social media cultures.
• Ability to create engaging content with minimal supervision.

Responsibilities

• Develop and manage a consistent content plan across platforms.
• Create engaging copy and visual content tailored to each platform.
• Monitor post performance and adjust strategies based on analytics.

Skills

Content Strategy

Copywriting

Visual Content Creation

Engagement & Growth

Social Media Management

Tools

Canva

Figma

CapCut

VN

Job description

Position: Personal Brand Manager

Reporting to: High-Profile Investor & Startup Founder

About the Role:

We are seeking a creative, strategic, and self-driven Personal Brand Manager to lead and enhance the digital presence of a prominent investor and startup founder. The ideal candidate will be responsible for managing the individual's brand across LinkedIn, Instagram, Twitter (X), YouTube Shorts, and TikTok, positioning them as a thought leader in healthtech, startups, and innovation.

Key Responsibilities:

• Content Strategy & Calendar Planning
• Develop and manage a consistent content plan aligned with the individual's expertise, voice, and mission.
• Create weekly/monthly themes (e.g., startup growth, founder insights, health optimization).
• Copywriting & Personal Storytelling
• Transform voice notes, ideas, or briefs into polished captions, threads, scripts, and posts.
• Craft authentic, high-engagement copy tailored to each platform.
• Visual Content Creation
• Design or coordinate the creation of carousels, quote graphics, and reels.
• Maintain a clean, consistent visual aesthetic across platforms.
• Short-Form Video Strategy
• Script and direct reels/shorts based on key ideas.
• Collaborate with video editors or edit simple videos using tools like CapCut, VN, or Canva.
• Engagement & Growth
• Monitor post performance and adjust strategies based on analytics.
• Respond to comments/DMs (optional but a bonus).
• Identify growth opportunities (collaborations, Twitter spaces, podcasts).
• Reputation & Brand Building
• Support with PR initiatives—podcast outreach, panel invitations, feature stories.
• Ensure all content reflects a premium, sharp, and visionary personal brand.

Qualifications:

• 2–5 years of experience managing founder or creator personal brands.
• Proficiency in writing authentic, engaging content.
• Deep understanding of Instagram, LinkedIn, Twitter, and TikTok cultures.
• Strong design skills (Canva, Figma) or ability to guide designers effectively.
• Ability to ideate, create, and execute with minimal supervision.
• Passion for storytelling, audience psychology, and content virality.

Preferred Skills:

• Experience in health, wellness, or startup industries.
• Comfortable working closely with executives or investors.
• Background in video editing or voice-over guidance.

What We Offer:

• Opportunity to build a high-visibility personal brand from the ground up.
• Direct collaboration with a visionary founder/investor.
• Long-term growth potential across multiple brands and ventures.
• Flexible working hours and full creative ownership.

Job Types: Full-time, Part-time

Pay: ₹40,000.00 - ₹60,000.00 per month

Expected hours: 25 – 40 per week

Experience:

• in health, wellness, or startup industries.: 2 years (Required)

Work Location: Remote

Expected Start Date: 01/05/2025