Performance Media Manager: DTC Growth & Social Commerce

Cirkul; Boston (MA); On-site; USD 110,000 - 140,000; Full time

Benefits offered by this job

Health benefits

401k match

PTO

Employee discounts on products

Strong team culture

Job summary

A leading beverage technology company in Boston is seeking a Performance Media Manager. This role focuses on executing paid media strategies across platforms like Meta and TikTok to drive customer acquisition and revenue. The ideal candidate will have 5-6 years of experience in performance media, particularly in DTC brands, and possess strong analytical skills to optimize campaigns. The company offers a competitive salary, health benefits, and a supportive team environment.

Qualifications

• 5–6 years of experience managing paid social for a DTC brand.
• Deep experience with Meta and TikTok, including shoppable formats.
• Strong analytical skills to translate data into actionable insights.

Responsibilities

• Plan and optimize paid media campaigns across social platforms.
• Analyze performance data and make daily optimization decisions.
• Partner with creative teams to ensure culturally relevant ads.

Skills

Paid social media management

Conversion optimization

Collaboration with creative teams

Data analysis

Experience in social commerce

Job description

A leading beverage technology company in Boston is seeking a Performance Media Manager. This role focuses on executing paid media strategies across platforms like Meta and TikTok to drive customer acquisition and revenue. The ideal candidate will have 5-6 years of experience in performance media, particularly in DTC brands, and possess strong analytical skills to optimize campaigns. The company offers a competitive salary, health benefits, and a supportive team environment.