DTC Performance Marketing Manager — Data-Driven Growth

Entertainment Earth; Simi Valley (CA); On-site; USD 90,000 - 100,000; Full time

Benefits offered by this job

Discounts on collectibles

Free snacks

Clock out by 12pm on Fridays

Bring your dog to the office

401(k) matching plan

Educational reimbursement

Job summary

A leading collectibles retailer in Simi Valley is seeking a Performance Marketing Manager to lead their paid media strategy. The role involves campaign management, SEO, and analytics focused on enhancing customer engagement and conversion rates. Ideal candidates will have 4-6 years of experience in performance marketing, particularly in consumer products, and proven skills in managing Meta and Google Ads. This full-time position offers a dynamic work environment with numerous benefits.

Qualifications

• 4 to 6 years of experience in performance marketing or digital media, ideally with a consumer product.
• Hands-on experience managing Meta and Google Ads campaigns.
• Experience with SEO and website optimization including CRO and UI/UX.

Responsibilities

• Plan and optimize paid media campaigns across key platforms.
• Monitor and analyze campaign performance using KPIs.
• Implement SEO best practices and drive CRO initiatives.

Skills

Performance marketing

Campaign analytics

SEO

A/B testing

UI/UX improvements

Tools

Google Analytics

Meta Ads

Google Ads

Job description

A leading collectibles retailer in Simi Valley is seeking a Performance Marketing Manager to lead their paid media strategy. The role involves campaign management, SEO, and analytics focused on enhancing customer engagement and conversion rates. Ideal candidates will have 4-6 years of experience in performance marketing, particularly in consumer products, and proven skills in managing Meta and Google Ads. This full-time position offers a dynamic work environment with numerous benefits.