Performance-Driven Google & Meta Ads Manager

Academyprometheus; United States; A distancia; USD 65.000 - 100.000; Jornada completa

Descripción de la vacante

Academyprometheus is seeking a performance-focused Google & Meta Ads Manager to plan, launch, optimize, and scale paid campaigns in the United States. The role emphasizes data-driven decision-making, conversion tracking, and continuous optimization to improve ROAS.

You will manage Google Ads and Meta Ads, run audience/keyword research, test creatives, and collaborate with the marketing team on landing page optimization and reporting.

Formación

• 2+ years of hands-on paid advertising experience.
• Experience with Google Ads and Meta Ads.
• Strong understanding of conversion funnels.
• Experience with analytics and tracking tools.
• Ability to analyze data and decide based on performance.
• Experience managing advertising budgets.
• Nice to Have Google Ads certification.
• Meta Blueprint certification.
• Experience with international campaigns.
• Experience with lead-generation campaigns.
• Experience with landing page optimization.
• Experience with CRM and marketing automation.

Responsabilidades

• Create and manage Google Ads and Meta Ads campaigns.
• Develop campaign strategies based on business objectives.
• Conduct audience and keyword research.
• Create and test different ad creatives and messaging.
• Manage campaign budgets and bidding strategies.
• Monitor CPC, CPM, CTR, CPA, ROAS, conversion rates, and other KPIs.
• Set up and troubleshoot conversion tracking.
• Conduct A/B testing.
• Optimize landing pages and conversion funnels with marketing team.
• Prepare regular performance reports.
• Identify opportunities to reduce acquisition costs and increase ROAS.

Conocimientos

Google Ads

Meta Ads

Analytics

Tag Manager

Conversion tracking

A/B testing

Budget management

Campaign optimization

Lead generation

CRM/Marketing automation

Landing page optimization

E-commerce/education marketing

Herramientas

Google Analytics

Google Tag Manager

Meta Pixel

Descripción del empleo

Academyprometheus is seeking a performance-focused Google & Meta Ads Manager to plan, launch, optimize, and scale paid campaigns in the United States. The role emphasizes data-driven decision-making, conversion tracking, and continuous optimization to improve ROAS.

You will manage Google Ads and Meta Ads, run audience/keyword research, test creatives, and collaborate with the marketing team on landing page optimization and reporting.