Performance Marketing Lead: Meta & Google Ads

Kavya Infoweb Pvt. Ltd; United States; Hybrid; USD 75,000 - 110,000; Full time

Job summary

Kavya Infoweb Pvt. Ltd. is seeking a results-driven Performance Marketing Specialist to plan and execute Meta and Google Ads campaigns across channels in the United States. You will optimize spend, scale high ROI initiatives, and drive customer acquisition through data-driven experimentation.

Collaborate with product, creative, and analytics teams to ensure campaigns align with business goals, stay ahead of trends, and apply best practices to improve performance while reporting on key metrics.

Responsibilities

• Plan and execute comprehensive Meta + Google Ads campaigns to achieve business objectives.
• Optimize campaign performance, improve ROI, and enhance customer acquisition rates.
• Conduct market research and analyze competitor strategies to stay ahead in the market.
• Collaborate with cross-functional teams to align marketing efforts with business goals.
• Monitor campaign performance, identify areas for improvement, and implement data-driven decisions.
• Stay up-to-date with the latest trends and best practices in performance marketing.

Job description

Kavya Infoweb Pvt. Ltd. is seeking a results-driven Performance Marketing Specialist to plan and execute Meta and Google Ads campaigns across channels in the United States. You will optimize spend, scale high ROI initiatives, and drive customer acquisition through data-driven experimentation.

Collaborate with product, creative, and analytics teams to ensure campaigns align with business goals, stay ahead of trends, and apply best practices to improve performance while reporting on key metrics.