Performance Creative Strategist - DTC Growth (Remote, UK Focus)

RZ HR Studio; United States; Remote; USD 90,000 - 120,000; Full time

Job summary

RZ HR Studio is seeking a results-driven Creative Strategist for a fast-growing DTC brand. This fully remote role welcomes UK, NL, and US candidates, with a focus on understanding UK consumers and collaborating cross-functionally with creative, media, and CRO teams.

You will translate customer insights into compelling ad concepts, scripts, and briefs; partner with editors, designers, and paid media to test and scale winning ideas while maintaining efficiency.

Qualifications

• Proven experience in performance creative strategy for DTC/eCommerce.
• Ability to develop ad concepts, hooks, scripts, and production briefs.
• Strong copywriting, storytelling, and visual communication skills.
• Experience using customer research, market insights, and performance data to guide concepts.

Responsibilities

• Develop and lead performance creative strategies for international markets.
• Create ad concepts, hooks, scripts, and clear production briefs.
• Translate customer insights into testable direct-response concepts.
• Collaborate with editors, designers, and creators to produce assets.
• Work with Paid Media and CRO teams to optimize spend and results.
• Scale winning concepts across markets, iterate on underperformers.

Skills

Performance creative strategy

Ad concepts

Hooks and angles

Production briefs

Copywriting

Storytelling

Creative testing

Research & insights

Job description

RZ HR Studio is seeking a results-driven Creative Strategist for a fast-growing DTC brand. This fully remote role welcomes UK, NL, and US candidates, with a focus on understanding UK consumers and collaborating cross-functionally with creative, media, and CRO teams.

You will translate customer insights into compelling ad concepts, scripts, and briefs; partner with editors, designers, and paid media to test and scale winning ideas while maintaining efficiency.