Partner Marketing Manager

Yardstik

Minneapolis (MN)

Hybrid

USD 85,000 - 125,000

Full time

3 days ago
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Benefits offered by this job

Hybrid work environment
Unlimited PTO
Medical benefits
Dental benefits
Volunteer opportunities
Team events

Job summary

Yardstik is seeking a Partner Marketing Manager to own campaigns and content built with partners, plus events the company hosts or attends. You’ll enable partner sellers and our own team to accelerate pipeline.

You will work with strong integrations and partners, turning opportunities into repeatable programs and measurable success. Hybrid work in Minneapolis; collaborative, high-impact environment.

Qualifications

  • 2+ years of partner, channel, or alliance marketing at a B2B software company.
  • You’ve hosted, co-hosted, or sponsored events and handle logistics and follow-up.

Responsibilities

  • Co-marketing with strategic partners through joint content, campaigns, webinars, and announcements.
  • Communicate with partners’ teams to align on activities and build affinity toward Yardstik.
  • Plan, host, attend, sponsor, and follow up on conferences and partner events.
  • Build, measure, and report on partner engagement programs.
  • Create and maintain marketplace listings, demos, and co-branded materials.
  • Provide internal enablement on partnerships and integrations.

Skills

Partner marketing
B2B software
Campaign management
Event planning
Collaboration

Job description

Yardstik is a partner-first business. A large share of our growth comes through the platforms our customers already use every day.

You'd own the marketing side of that: Campaigns and content built with partners, events we host and attend, and enablement for partner sellers and our own team.

Why Yardstik

Yardstik is growing fast because we built the Human Trust Platform for a market facing real, growing risks. Thousands of companies use it to know who they're hiring and to keep trusting them long after day one. Behind those companies are millions of workers trying to get hired, get paid, and stay safe on the job. When this works, good candidates move faster and the ones who shouldn't be there don't get through.

Plenty of fast-growing companies work on things nobody will remember. Plenty of meaningful companies move too slowly to feel like anything is happening. But Yardstik is growing fast and the work has a meaningful impact for real people. That's why we work hard every day. And you can be part of it.

We've been a Best Place to Work 6 years running, and first in our category the last 2. This year we added Top Workplaces and the Inc. 5000 to the list. We look for people who are hungry, humble, and smart, and who would rather build something this month than plan something for next year.

If you want to do the best work of your career next to people who will match your effort, this is a good place to do it

About The Role

We have strong integrations and partners who want to do more with us. This role turns that into consistent programs and real pipeline.

What you’ll do:
  • Co-marketing with strategic partners through joint content, campaigns, webinars, announcements
  • Communicating with partners’ internal teams so they know what we do, when to bring us in, and develop a strong affinity toward Yardstik
  • Planning, hosting, attending, sponsoring, and following up on various conferences and partner-related events
  • Building, measuring, and reporting on the success of our partner engagement programs
  • Building and maintaining marketplace listings, demos, customer-facing materials, and co-branded assets
  • Internal enablement on our partnerships and integrations

What success looks like: new opportunities created through partners and shorter cycles on the deals they're part of.

Who Should Apply

You've done partner marketing before and you're ready to run it here. Apply if:

  • You have 2+ years of partner, channel, or alliance marketing at a B2B software company
  • You've hosted, co-hosted, or sponsored events and you handle the unglamorous parts well: logistics, prepping our team, filling the calendar ahead of time, and the follow-up after everyone flies home
  • You're confident presenting, including in front of a partner's sales team
  • You write well, you can build a partner campaign, and you know what good content looks like
  • You like being the person who makes things happen across two companies at once
  • You take a lot of incoming requests and turn them into repeatable programs
  • You take ownership and you move fast
What We Offer

Working at Yardstik, you’ll get:

  • An opportunity to propel your career within a rapidly-growing company
  • An incredibly supportive team that knows how to celebrate wins
  • Startup speed with real ownership and impact
  • Monthly team events and quarterly volunteer opportunities
  • Access to our downtown Minneapolis office and amenities
  • Hybrid work environment
  • Medical, dental, and voluntary benefits
  • Competitive compensation
  • Unlimited PTO

Yardstik is an Equal Opportunity Employer. We’re committed to building a team based on talent, qualifications, and merit, welcoming all applicants without discrimination.

Are you authorized to work in the United States? Are you authorized to work in the United States?

Will you now or in the future require sponsorship for employment visa status (e.g. H-1B status)? Will you now or in the future require sponsorship for employment visa status (e.g. H-1B status)?

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