Partner Growth Manager — SMB Platforms & Alliances

Wolters Kluwer; Montgomery (AL); Remote; USD 90,000 - 157,000; Full time

Job summary

Wolters Kluwer is seeking a Sales Channel & Affiliates Manager to lead new partner acquisition for its entrepreneur partner strategy. You will identify platforms catering to entrepreneurs, shape joint value propositions, and drive pathways from first conversation to first revenue.

The role requires building a scalable outbound motion, negotiating commercial structures, and collaborating across Finance, Legal, Product, Marketing, and Sales to secure faster decisions and go-to-market readiness.

Qualifications

• 10+ years in developing alliances and revenue-generating partner relationships
• 3-5 years in customer success, account management, or sales, preferably in a SaaS environment

Responsibilities

• Own end-to-end prospecting for priority SMB platforms
• Build target-account lists and map decision-makers for multi-threaded outreach
• Create entry strategies for high-value targets and generate meetings/opportunities
• Translate entrepreneur strategy into partner-specific value propositions
• Develop partner hypotheses, business cases, and tailored proposals
• Lead discovery, solution shaping, and negotiations from outreach to signed agreement
• Coordinate with Finance, Legal, Product, Marketing, Operations, and Sales on economics and go-to-market readiness
• Maintain accurate opportunity stages, contacts, and forecasts in CRM
• Monitor marketplace and industry trends to identify new distribution opportunities
• Perform other duties as assigned

Skills

Sales leadership

Partnership development

Strategic thinking

Outreach & prospecting

CRM (Salesforce)

Negotiation

Cross-functional collaboration

Education

Bachelor's degree in Business/Marketing or related field

Master's degree preferred

Tools

Salesforce

Partner Portal

Job description

Wolters Kluwer is seeking a Sales Channel & Affiliates Manager to lead new partner acquisition for its entrepreneur partner strategy. You will identify platforms catering to entrepreneurs, shape joint value propositions, and drive pathways from first conversation to first revenue.

The role requires building a scalable outbound motion, negotiating commercial structures, and collaborating across Finance, Legal, Product, Marketing, and Sales to secure faster decisions and go-to-market readiness.