Paid Social Sr. Specialist

Mondo; New York (NY); Remote; USD 48,000 - 55,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

401K

Job summary

Mondo is seeking a hands-on Paid Social Senior Specialist for a 3-month contract (potential to convert). This remote role focuses on managing national beauty, skincare, and consumer brands across Meta, TikTok, and Pinterest.

You will execute, optimize, and troubleshoot campaigns, monitor KPI-driven performance, and collaborate with strategists and analytics partners to drive full-funnel outcomes.

Qualifications

• Hands-on experience managing Paid Social campaigns.
• Proficient with Meta Ads Manager and TikTok Ads Manager.
• Experience across upper-, mid-, and lower-funnel campaigns.
• Strong analytical and problem-solving skills.

Responsibilities

• Execute and optimize Paid Social campaigns across Meta, TikTok, and Pinterest.
• Own day-to-day activation: builds, audiences, budgets, creatives, QA.
• Monitor performance, pacing, delivery, and KPIs.
• Audits of accounts to identify structure and targeting improvements.
• Analyze data and suggest optimizations to improve engagement and ROAS.
• Pull reports and communicate trends to stakeholders.

Skills

Paid Social

Meta Ads Manager

TikTok Ads Manager

Pinterest Experience

Campaign optimization

GA4 tracking

Data analysis

Tools

GA4

Meta Advantage

TikTok Smart Performance

Pinterest Performance

Job description

Job Title: Paid Social Sr. Specialist

Location: Remote

Start Date Is: ASAP

Duration: 3 Month Contract (potential to convert)

Compensation Range: $35-40/hr W2

Benefits: Eligible for Health, Dental, Vision, 401K

Must be authorized to work in the U.S. This position is not eligible for sponsorship.

We are seeking a hands-on Paid Social Senior Specialist to support a digital marketing agency managing national beauty, skincare, and consumer brands.

This individual will be responsible for the day-to-day execution, management, and optimization of Paid Social campaigns across Meta, TikTok, and Pinterest. The ideal candidate is highly comfortable working directly within advertising platforms, analyzing performance data, troubleshooting campaigns, and implementing optimizations.

The role will support full-funnel Paid Social initiatives, including brand awareness, consideration, engagement, and retail-driven performance.

Job Description:

• Execute, manage, and optimize Paid Social campaigns across Meta, TikTok, and Pinterest.


• Own day-to-day campaign activation, including campaign builds, audience targeting, budget allocation, creative implementation, and quality assurance.


• Monitor campaign performance, budget pacing, delivery, and key performance indicators to ensure campaigns remain aligned with objectives.


• Support audits of existing Paid Social accounts, identifying opportunities to improve campaign structure, targeting, creative, and performance.


• Implement audience, creative, bidding, and placement testing to improve campaign effectiveness.


• Analyze campaign data and make proactive recommendations to improve engagement, reach, efficiency, and conversion performance.


• Utilize platform automation and optimization tools, including Meta Advantage , TikTok Smart Performance, and Pinterest Performance .


• Troubleshoot campaign delivery issues, tracking discrepancies, and performance challenges.


• Pull reporting, interpret campaign insights, and communicate performance trends to internal stakeholders.


• Collaborate with strategists, creative teams, and analytics partners to execute campaigns aligned with broader client objectives.


• Support full-funnel campaigns focused on brand awareness, consideration, and consumer purchasing behavior across retail channels.

Requirements:

• Strong hands-on experience managing Paid Social campaigns, ideally within a digital or performance marketing agency.


• Advanced working knowledge of Meta Ads Manager and TikTok Ads Manager; Pinterest experience highly preferred.


• Demonstrated experience with campaign setup, optimization, budget pacing, audience targeting, and creative testing.


• Experience supporting upper-, mid-, and lower-funnel Paid Social campaigns.


• Familiarity with Paid Social automation tools, campaign reporting, and platform analytics.


• Strong understanding of campaign measurement, including reach, impressions, engagement, CPM, CPC, ROAS, and conversion metrics.


• Experience with GA4, tracking, and performance reporting.


• Ability to identify performance trends, troubleshoot issues, and implement optimizations independently.


• Strong attention to detail, organization, and analytical problem-solving skills.


• Ability to manage multiple campaigns and priorities in a fast-paced environment.

Preferred Qualifications

• Experience supporting beauty, skincare, Client, retail, or other national consumer brands.


• Experience working within a media agency or managing multiple client accounts.


• Familiarity with Meta Conversions API (CAPI), pixel tracking, and conversion event optimization.


• Experience with brand awareness, consideration, and retail-focused Paid Social campaigns.