Paid Media Specialist

Private Company, LLP; Chicago (IL); On-site; USD 60,000 - 85,000; Full time

Job summary

Digital Agency in Chicago is seeking a paid media enthusiast who loves finding new ways to reach audiences across platforms. You know how to stretch an ad budget, spot a trend early, and build creative campaigns that look great and deliver results.

You will take ownership of paid social and search campaigns for a small portfolio of clients, develop strategies aligned with business goals, and set and hit meaningful KPIs.

Qualifications

• 2-4 years of agency experience
• Hands-on expertise with Meta Ads and Google Ads, with LinkedIn, Snapchat, and TikTok a plus
• Strong grasp of audience targeting, A/B testing, and campaign optimization
• Proficiency with Google Analytics and attribution tools
• Confidence engaging with executive-level stakeholders and supporting client conversations
• Organized, detail-oriented, and able to juggle multiple campaigns independently while supporting the larger team
• E-commerce experience is a plus (especially in beauty space), and a marketing degree is preferred, though we value experience too

Responsibilities

• Take the wheel on paid social and search campaigns for a small portfolio of clients
• Develop strategies that align with business goals, and set (and hit!) meaningful KPIs
• Optimize budgets while maintaining or improving performance
• Test, learn, and iterate to keep campaigns getting better
• Turn data into clear reports that tell the story behind the numbers
• Partner with our media team, creative team, and third-party vendors

Skills

Audience targeting

A/B testing

Campaign optimization

Stakeholder communication

Data interpretation

Multitasking/organization

Education

Marketing degree preferred

Tools

Meta Ads

Google Ads

LinkedIn Ads

Snapchat Ads

TikTok Ads

Google Analytics

Attribution tools

Job description

Digital Agency is looking for a paid media enthusiast who loves finding new ways to reach audiences across platforms. You know how to stretch an ad budget, spot a trend early, and build creative campaigns that look great and deliver results.

What You'll Do

• Take the wheel on paid social and search campaigns for a small portfolio of clients
• Develop strategies that align with business goals, and set (and hit!) meaningful KPIs
• Optimize budgets while maintaining or improving performance
• Test, learn, and iterate to keep campaigns getting better
• Turn data into clear reports that tell the story behind the numbers
• Partner with our media team, creative team, and third-party vendors

What We're Looking For

• 2-4 years of agency experience
• Hands-on expertise with Meta Ads and Google Ads, with LinkedIn, Snapchat, and TikTok a plus
• Strong grasp of audience targeting, A/B testing, and campaign optimization
• Proficiency with Google Analytics and attribution tools
• Confidence engaging with executive-level stakeholders and supporting client conversations
• Organized, detail-oriented, and able to juggle multiple campaigns independently while supporting the larger team
• E-commerce experience is a plus (especially in beauty space), and a marketing degree is preferred, though we value experience too

*Please note: this position requires working hours aligned with Eastern Time (ET)*