Paid Media Manager, Roofing (Remote, Buenos Aires)

Blacksmith Agency; Arkansas; Remote; USD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency is an AI‑first digital agency seeking a Paid Media Manager, Roofing. You own paid media for roofing clients across multiple markets and drive the strategy, budgets, and narrative during client calls.

You will lead campaigns on Google Ads, Meta, LinkedIn, and Microsoft Ads, optimizing ROAS and CPA while guiding the 90‑day roadmaps and quarterly plans. This is a remote, full‑time role with an agency that values expertise and results.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ROAS/CPA improvements with client-ready metrics.
• Agency experience managing multiple clients.

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Handle budget allocation, bidding, targeting, and creative testing.
• Set up conversion tracking with GA4, Tag Manager and platform pixels.
• Define 90-day and quarterly roadmaps and present the numbers.
• Grow accounts through retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

English fluency

Tools

GA4

Tag Manager

Pixels

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI‑first digital agency. As Paid Media Manager, Roofing you own paid media for a book of roofing clients (roofing contractors operating across several markets): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands‑on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for roofing or similar multi‑location businesses is a strong plus.