Paid Creative Specialist

Passionbits; Nashville (TN); On-site; USD 60,000 - 90,000; Full time

Job summary

Passionbits in Nashville is seeking a Performance Marketing Manager to own end-to-end campaigns for 3–5 client portfolios, setting KPIs and managing CAC/LTV.

You will design multi-channel campaigns across Meta and TikTok, collaborate with creative teams for A/B tests, and present weekly performance reviews with actionable insights.

The role emphasizes developing playbooks and SOPs to scale campaign setup, optimization, and reporting across the team.

Qualifications

• Own end-to-end performance marketing for 3–5 client portfolios, setting KPIs and optimizing CAC/LTV.
• Design multi-channel campaigns across Meta and TikTok.
• Lead client meetings and translate data into actionable growth insights.

Responsibilities

• Partner with creative teams to run A/B tests on ads, landing pages, and CTAs.
• Lead weekly performance reviews with clients and forecast growth.
• Develop playbooks and SOPs to standardize campaign setup and reporting.

Skills

Campaigns

Content strategy

D2C

Job description

We’re a fast-scaling startup working with D2C, and online brands across US. Community of 3000+ creators & studios, powering on-demand video content for enterprise marketers.

Role & Responsibilities

• Own end-to-end performance marketing for 3–5 client portfolios—setting KPIs, allocating budgets, and optimizing CAC/LTV ratios monthly.
• Design and execute multi-channel campaigns across Meta, TikTok
• Partner with creative teams to A/B test ad variations, landing pages, and CTAs—using heatmaps and session recordings to drive conversion lift.
• Lead weekly performance reviews with clients—translating data into actionable insights, forecasting growth, and adjusting strategies in real time.
• Develop playbooks and standard operating procedures to systematize campaign setup, optimization, and reporting across the team.

Skills: campaigns,content strategy,d2c