Overseas Distribution Director

Chronos Consulting; Los Angeles (CA); On-site; USD 120,000 - 180,000; Full time

Job summary

Chronos Consulting, a global staffing and business automation leader, seeks a senior mobile game marketing leader to drive North American user acquisition and growth across multiple titles.

You will own strategy, budgets, and live-ops coordination, partnering with creative teams and external platforms to optimize campaigns and monetization across the region.

Qualifications

• 5–10 years of mobile game marketing experience.
• Experience owning full-lifecycle UA management.
• Strong North American market knowledge.
• Experience collaborating with international teams across time zones.
• Leadership experience in a remote environment.

Responsibilities

• Formulate and execute comprehensive User Acquisition strategies across North America.
• Oversee multi-game media mix and budget allocations for ROAS and CPI targets.
• Partner with internal creative teams to steer ad concepts and testing frameworks.
• Lead marketing launches for new title releases, version updates, and Live-Ops events.
• Build and maintain relationships with Meta, Google, Apple, UA agencies, and gaming influencers.
• Collaborate with HQ product/marketing/data analytics in China for global alignment.
• Provide actionable North American market insights for localization and monetization.

Skills

User growth strategy

Campaign management

Remote leadership

Cross-cultural collaboration

Job description

Location

Remote Working

The Company

Chronos Consulting is part of the Coberon Chronos Group, an award-winning global leader in permanent and temporary staffing, RPO, and business process automation solutions for global multinationals. The Group owns and operates 52 offices worldwide.

Chronos Consulting’s client

Independent research and development, global distribution and long-term operation of sports mobile games.

Key Responsibilities

• User Growth Strategy & Execution: Formulate and execute comprehensive User Acquisition (UA) strategies across North America, leveraging Paid Social, Ad Networks, DSPs, Apple Search Ads (ASA), and emerging growth channels.
• Portfolio & Budget Optimization: Oversee multi-game media mix and budget allocations, driving performance against strict ROAS and CPI targets simultaneously across multiple titles.
• Creative Strategy Direction: Partner with internal creative teams to steer ad concepts, testing frameworks, and rapid iteration of high-performing UA creative assets.
• Go-to-Market & Live-Ops: Lead marketing launches for new title releases, version updates, seasonal campaigns, and in-game Live Operations events.
• Strategic Partnerships: Build and maintain high-value relationships with external media platforms (Meta, Google, Apple), UA agencies, and key gaming influencers/KOLs.
• Cross-Border Collaboration: Work closely with HQ product, marketing, and data analytics teams in China to ensure global strategic alignment.
• Market Intelligence: Deliver actionable North American market insights to inform headquarters on product localization, optimization, and monetization opportunities.

Qualifications

• Industry Experience: 5–10 years of mobile game marketing experience, with a proven track record of owning full-lifecycle UA management and publishing strategies.
• Domain Expertise: Strong preference for candidates with experience in Sports Games, IP-licensed titles, or Hardcore Mobile Games.
• Market Knowledge: Deep operational mastery of the North American mobile gaming ecosystem and user acquisition landscape.
• Hands-on Leadership: Ability to drive business strategy independently in a remote environment while maintaining hands-on campaign management capabilities.
• Cross-Cultural Competency: Previous experience collaborating with Chinese game developers/companies and working effectively across time zones is highly advantageous.