Onsite Junior Media Planner – Digital Strategy & Analytics

Zimmerman Advertising; Fort Lauderdale (FL); On-site; USD 40,000 - 50,000; Full time

Job summary

Zimmerman Advertising in Fort Lauderdale, FL is looking for an entry-level Assistant Media Planner. This full-time role involves providing administrative and analytical support for media plans and related analyses. Responsibilities include creating innovative marketing solutions, negotiating with media vendors, analyzing reports, and collaborating with team members. A bachelor’s degree in Marketing or a related field is required, along with strong communication and analytical skills. Knowledge of various media types is preferred.

Qualifications

• Entry-level experience, preferably an Internship in Advertising, PR, or Marketing agency.
• Ability to analyze data and draw actionable insights.
• Strong verbal and written communication skills.

Responsibilities

• Help create business-building marketing solutions across digital media.
• Negotiate rates with media vendors.
• Maintain status reports on interactive media initiatives.
• Assist in tracking and optimizing online media buys.
• Analyze reports for campaign performance insights.
• Communicate project tasks to account service and traffic teams.

Skills

Communication skills

Analytical skills

MS Office proficiency

Attention to detail

Presentation skills

Knowledge of media

Education

Bachelor’s degree in Marketing or related field

Job description

Zimmerman Advertising in Fort Lauderdale, FL is looking for an entry-level Assistant Media Planner. This full-time role involves providing administrative and analytical support for media plans and related analyses. Responsibilities include creating innovative marketing solutions, negotiating with media vendors, analyzing reports, and collaborating with team members. A bachelor’s degree in Marketing or a related field is required, along with strong communication and analytical skills. Knowledge of various media types is preferred.