Oncology Referral Liaison — Regional Growth & Analytics

SunState Medical Specialists; Crestview (FL); On-site; USD 80,000 - 100,000; Full time

Job summary

SunState Medical Specialists in Florida seeks a Physician Liaison to devise and implement a strategic plan to maintain and grow referrals within its territory. You will use data to analyze market trends, target outreach, and expand the physician network.

You will develop referral networks, communicate regularly with providers, leverage Salesforce and analytics to monitor volumes, and collaborate with physician groups. Expect local travel up to 80% of the week.

Qualifications

• Bachelor's Degree; 3-5 years oncology or healthcare experience.
• May consider without bachelor's with 4+ years experience (8 years total).

Responsibilities

• Develop new referral networks while strengthening relationships with current referring physicians.
• Initiate and maintain regular communication with referring providers and/or their staff via various channels.
• Leverage Salesforce and OneAnalytics to analyze market trends, monitor referral patterns and new patient volumes, inform territory strategy, and support growth initiatives.
• Meet weekly outreach goals and document all activities in Salesforce.
• Review monthly performance metrics, implement variance reporting, monitor, review, and report on all activity and outcomes.
• Identify and help resolve workflow or system issues that may hinder the referral process for providers.
• Serve as the primary point of contact and collaborate with physician organization groups for the practice.
• Assist in coordinating community speaking events for physicians and clinical staff.
• Gather and share competitive intelligence—including market dynamics, business risks, and referral trends—with relevant practice leadership.
• Report to the OneOncology Liaison leadership team to ensure seamless collaboration and alignment on strategic goals.
• Perform other duties and special projects as assigned.
• Other duties as assigned.

Skills

Verbal communication

Written communication

Analytical thinking

Team collaboration

Travel readiness

Marketing outreach

Education

Bachelor's Degree

4+ years experience alternative

Tools

Salesforce

CRM

Excel

PowerPoint

Job description

SunState Medical Specialists in Florida seeks a Physician Liaison to devise and implement a strategic plan to maintain and grow referrals within its territory. You will use data to analyze market trends, target outreach, and expand the physician network.

You will develop referral networks, communicate regularly with providers, leverage Salesforce and analytics to monitor volumes, and collaborate with physician groups. Expect local travel up to 80% of the week.