On-Site Digital Marketing Specialist for Public Library Campaigns

Montgomery County, Maryland; Rockville (MD); Presencial; USD 73.000 - 94.000; Jornada completa

Descripción de la vacante

MCPL is seeking a Digital Marketing Program Specialist II to plan and run multichannel campaigns across social media, email, web, and paid digital advertising. You will work with librarians and county departments to share stories with over 1 million customers and ensure accessibility throughout digital content.

The role requires strong writing, project management, and data-driven decision making, with on-site work at multiple library locations in Montgomery County.

Formación

• Two years of professional experience related to marketing, communications, design or digital media.

Responsabilidades

• Plan, build, and run multichannel digital marketing campaigns across social media, email, web, and paid channels.
• Create on-brand content for social media, including posts, graphics, and short videos when needed.
• Coordinate with librarians, programming staff, and County departments to share stories with over 1 million customers.
• Measure results with analytics and report monthly performance and trends to leadership.
• Ensure accessibility and ADA compliance across all digital content.

Educación

Bachelor's Degree

Descripción del empleo

MCPL is seeking a Digital Marketing Program Specialist II to plan and run multichannel campaigns across social media, email, web, and paid digital advertising. You will work with librarians and county departments to share stories with over 1 million customers and ensure accessibility throughout digital content.

The role requires strong writing, project management, and data-driven decision making, with on-site work at multiple library locations in Montgomery County.