Omnichannel Campaign Orchestration Lead

Unique Vacations, Inc.; Miami (FL); On-site; USD 85,000 - 125,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

401K with company match

Sick days

Vacation days

Parental leave

Job summary

Unique Vacations, Inc. is seeking a Marketing Orchestration Manager in Miami to lead the planning and execution of integrated campaigns across Media, Social, PR, Digital, CRO, Web, CRM, and Trade.

You will align multi-disciplinary teams to deliver on-brand campaigns that drive measurable business results and enhance customer experiences. The ideal candidate blends strategic thinking with exceptional organization, overseeing briefs, timelines, and performance analyses while mentoring a Marketing

Qualifications

• Bachelor's degree in Marketing, Advertising, Business, Communications, or related field.
• Minimum 4+ years in integrated marketing, brand marketing, campaign management, or advertising.
• Excellent written, verbal, and presentation skills.
• Strong project management and organizational abilities.

Responsibilities

• Lead planning, orchestration, and execution of integrated marketing campaigns across media channels.
• Review media plans and determine campaign priorities, messaging, and creative requirements.
• Develop clear creative briefs and oversee end-to-end creative delivery to ensure on-time, quality assets.
• Ensure consistent messaging and customer experience across all channels.
• Own execution of promotional campaigns, including sale naming, offers, cost modeling, launch, and analysis.
• Collaborate with CRO and Web teams to prioritize website enhancements and improve campaign performance.
• Manage marketing initiatives such as direct mail programs and gift card campaigns.
• Coordinate cross-functional calendars, timelines, launch meetings, and reviews for alignment.
• Identify opportunities to improve campaign processes and cross-functional collaboration.
• Track campaign performance and provide optimization recommendations.
• Lead and mentor the Marketing Specialist to foster growth and accountability.

Skills

Cross-functional leadership

Integrated marketing

Campaign management

Project management

Analytical skills

Communication skills

Strategic thinking

Education

Bachelor's degree in Marketing/Advertising/Business/Communications

Job description

Unique Vacations, Inc. is seeking a Marketing Orchestration Manager in Miami to lead the planning and execution of integrated campaigns across Media, Social, PR, Digital, CRO, Web, CRM, and Trade.

You will align multi-disciplinary teams to deliver on-brand campaigns that drive measurable business results and enhance customer experiences. The ideal candidate blends strategic thinking with exceptional organization, overseeing briefs, timelines, and performance analyses while mentoring a Marketing