Brand Marketing Chief: Growth & Strategy

Unique Vacations Inc.; Miami (FL); On-site; USD 150,000 - 230,000; Full time

Benefits offered by this job

Health

Vision

Life Insurance

Sick days

Holidays

Tuition assistance

Parental leave

401K plan with company match

Discounted resort visits after 6-month

Job summary

Unique Vacations Inc. in Miami seeks a forward-thinking Vice President of Brand Marketing to lead brand and media strategies. The role drives growth and profitability, guiding cross-functional teams in a dynamic, in-house environment.

You will oversee marketing campaigns, manage budgets, and ensure brand consistency across channels while leveraging analytics to optimize performance and revenue. Travel domestically and internationally is expected.

Qualifications

• Experience in creating and managing plans to achieve sustainable, profitable growth through actively growing revenue across all business activities.
• Previous success managing paid search, email, SEO, display, and social media, with measurable results.
• Outstanding communication skills, ability to build credibility quickly and provide clear direction to analytic and creative teams.
• Strong analytical skills– able to leverage data into actionable insights to create impactful marketing programs.
• Expert understanding of digital marketing KPIs, metrics, analytics, and reporting methods.
• High integrity and strong business ethics.
• Proficient in Microsoft Office, MS Project, and SharePoint.
• Excellent leadership and interpersonal skills; highly collaborative and results-driven.
• Proven success leading a cross-functional staff through change and new tools.
• Track record of innovative strategic thinking with hands-on execution.
• Willingness to travel domestically and internationally.
• Ability to meet deadlines and work well under pressure.

Responsibilities

• Develop and implement the company’s overall marketing strategy.
• Oversee Marketing and Advertising Departments.
• Collaborate with the Advertising Agency to evolve the brand.
• Lead social media incorporation across digital channels and paid media.
• Drive marketing campaigns to meet objectives and generate leads.
• Set budgets and achieve financial goals through team direction.
• Build and lead an analytics-focused marketing team to acquire customers and optimize spend.
• Develop metrics and reports for leadership on marketing objectives and revenue impact.

Skills

Brand marketing leadership

Brand strategy

Digital marketing

Analytics

Communication skills

Cross-functional collaboration

Leadership

Budget management

Education

BA or equivalent in marketing/advertising/communications

Tools

Microsoft Office

MS Project

SharePoint

Job description

Unique Vacations Inc. in Miami seeks a forward-thinking Vice President of Brand Marketing to lead brand and media strategies. The role drives growth and profitability, guiding cross-functional teams in a dynamic, in-house environment.

You will oversee marketing campaigns, manage budgets, and ensure brand consistency across channels while leveraging analytics to optimize performance and revenue. Travel domestically and internationally is expected.