NYC Social Media Specialist: Content, Engagement & Growth

Northeastern University; New York (NY); On-site; USD 66,000 - 94,000; Full time

Job summary

Northeastern University in New York City is seeking a Social Media Specialist to execute the organic social strategy across platforms for the NYC campus. Reporting to the Director of Social Media, you will grow our global brand presence while engaging the NYC community with native content and timely interactions.

The role is on-site at the NYC campus, five days a week, with after-hours responsiveness. You will create campaigns, monitor conversations, and help shape the university’s social voice

Qualifications

• 2–3 years of experience creating content for brands on social media; consumer-focused experience preferred.
• Strong familiarity with major social media platforms and ability to shoot/edit video.

Responsibilities

• Identify opportunities for ahead-of-the-curve social media moments and execute campaigns.
• Prepare and post organic content, monitor conversations, and manage engagement.
• Develop and maintain a dynamic content calendar and analyze reach/engagement.
• Build and manage communities relevant to the NYC campus while upholding brand standards.

Skills

Social media strategy

Content creation

Analytics

Community engagement

Video editing

Tools

Sprinklr

Adobe Creative Suite

Premiere

Photoshop

Job description

Northeastern University in New York City is seeking a Social Media Specialist to execute the organic social strategy across platforms for the NYC campus. Reporting to the Director of Social Media, you will grow our global brand presence while engaging the NYC community with native content and timely interactions.

The role is on-site at the NYC campus, five days a week, with after-hours responsiveness. You will create campaigns, monitor conversations, and help shape the university’s social voice