New Truck Sales Consultant — Fleet Solutions & Growth

Kriete Group; Madison (WI); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

Competitive Pay

401(k) Match

Paid Time Off

Paid Holidays

Referral Program

Tuition Reimbursement

Performance Incentives

Safety Equipment Reimbursement

Job Training

Life Insurance

Additional Insurance

Job summary

Kriete Truck Centers in Madison, WI, is seeking a New Truck Sales Representative. You will sell new commercial trucks to retail, vocational, and fleet customers, and build lasting relationships while meeting sales targets.

The role emphasizes consultative selling, understanding customer needs, and coordinating financing or leasing options. A valid driver’s license and 2–5 years of related sales experience are required.

Qualifications

• 2–5 years in truck, equipment, automotive, or B2B sales.
• Valid driver’s license required.
• Experience selling commercial or heavy-duty trucks.
• Knowledge of vocational applications and upfitting processes.
• Familiar with financing, leasing, and fleet purchasing.
• Experience using CRM systems.

Responsibilities

• Sell new trucks to commercial, vocational, and fleet customers.
• Develop and maintain relationships with new and existing customers.
• Identify customer needs and recommend truck models and configurations.
• Conduct visits, product presentations, and demonstrations.
• Prepare quotes and coordinate financing or leasing options.
• Manage the full sales cycle from lead to delivery.
• Coordinate with service, parts, finance, and upfitting teams.
• Track sales activity, pipeline, and forecasts via CRM.
• Stay current on product offerings, pricing, and industry trends.
• Ensure high customer satisfaction and repeat business.

Skills

Strong communication

Relationship-building

Consultative selling

CRM familiarity

Time and territory management

Negotiation

Problem-solving

Education

High school diploma or equivalent

College degree preferred

Tools

CRM systems

Job description

Kriete Truck Centers in Madison, WI, is seeking a New Truck Sales Representative. You will sell new commercial trucks to retail, vocational, and fleet customers, and build lasting relationships while meeting sales targets.

The role emphasizes consultative selling, understanding customer needs, and coordinating financing or leasing options. A valid driver’s license and 2–5 years of related sales experience are required.