National Video & Partnerships Lead

Critical Mass; New York (NY); On-site; USD 120,000 - 150,000; Full time

Job summary

Omnicom is seeking an Associate Media Director, Video & Partnerships to lead national video investment and activation across Sports and Entertainment, spanning linear, streaming, and online video. You will oversee media partnerships, sponsorships, and custom content, turning opportunities into strategic recommendations from evaluation through activation.

You will manage a three-person team, partner with networks and platforms, and collaborate with cross-functional teams to deliver client-ready

Qualifications

• 6+ years in media investment, activation, or partnerships
• Strong experience with linear and streaming video
• Experience evaluating and activating media partnerships
• Strong presentation and client-facing skills
• Proven team leadership and mentorship
• Strong partner management and negotiation skills
• Experience with networks, publishers, platforms
• Proficiency in DDS and Prisma

Responsibilities

• Lead national video investment and activation across Sports and Entertainment
• Oversee sponsorships, custom content, media partnerships, and digital opportunities from evaluation through negotiation, activation, and delivery
• Develop and present client-ready recommendations, POVs, and partnership opportunities that connect media to business objectives
• Lead negotiations with networks and platforms with support from the VP
• Evaluate opportunities across audience, scale, programming, brand alignment, and value
• Manage partner-level investments and budgets ensuring accurate tracking and delivery
• Identify emerging programming and sponsorship opportunities across the landscape
• Lead partnership activation and cross-functional delivery
• Mentor and manage a three-person team
• Stay current on the evolving National Video marketplace

Skills

Media investment

Partnerships

Team leadership

Presentations

Negotiation

Budgeting

Programmatic video

Tools

DDS

Prisma

DSPs

Job description

Omnicom is seeking an Associate Media Director, Video & Partnerships to lead national video investment and activation across Sports and Entertainment, spanning linear, streaming, and online video. You will oversee media partnerships, sponsorships, and custom content, turning opportunities into strategic recommendations from evaluation through activation.

You will manage a three-person team, partner with networks and platforms, and collaborate with cross-functional teams to deliver client-ready