National Sales Director: Growth & Partnerships

Tech Sales Jobs; Charlotte (NC); Remote; USD 141,000 - 165,000; Full time

Job summary

The Coca-Cola Company is seeking a Director, National Sales to lead a national region and drive growth for strategic beverage partnerships. You will coordinate with bottlers, franchisees, and internal teams to execute commercial and operational initiatives.

You will leverage analytics, customer insights, and supply chain collaboration to deliver profitable growth, while shaping joint business plans and category programs across markets.

Qualifications

• Bachelor's degree in Business, Marketing, or related discipline required; advanced degree preferred.
• 5+ years of sales leadership experience managing national or multi-tier accounts in foodservice, CPG, or beverage industries.
• Proven experience in strategic business planning, contract negotiation, and execution of joint growth initiatives with large customers.

Responsibilities

• Serve as the Region lead between the national team, bottler partners, and franchisees for the execution of commercial, marketing, and operational initiatives.
• Build trusted Region, franchisee, and bottler partnerships while developing solutions that drive value, profitability, and volume growth.
• Collaborate on the national business planning process with Customer’s by aligning on joint objectives, growth strategies, and performance metrics to achieve annual revenue, share, and profit targets.
• Participate in contract negotiations with senior customer stakeholders, consultants, and internal partners to structure agreements that reinforce strategic partnerships and growth commitments.
• Utilize industry knowledge, consumer insights, and local market trends to recommend category programs that enhance Customer’s beverage offerings and customer experience.
• Partner cross-functionally to translate brand strategies into dynamic, business-building customer solutions.
• Anticipate competitive threats by monitoring channel and industry trends, ensuring proactive adjustments to protect and grow share.
• Steward performance routines with bottler partners to ensure alignment, visibility of progress, and identification of improvement opportunities.

Skills

Account Management

Business Development

Communication

CRM (Customer Relationship Management)

Decision Making

Leadership

National Account Sales

Negotiation

Pitch Presentations

Sales

Sales Management

Sales Process

Education

Bachelor's degree in Business/Marketing or related

Advanced degree preferred

Job description

The Coca-Cola Company is seeking a Director, National Sales to lead a national region and drive growth for strategic beverage partnerships. You will coordinate with bottlers, franchisees, and internal teams to execute commercial and operational initiatives.

You will leverage analytics, customer insights, and supply chain collaboration to deliver profitable growth, while shaping joint business plans and category programs across markets.