NA Field Marketing Director: Growth & ROI

RSA Security USA LLC; Burlington (MA); On-site; USD 150,000 - 190,000; Full time

Benefits offered by this job

Flexible paid time off

Health insurance

Disability insurance

Life insurance

401(k) with company match

Job summary

RSA Security LLC in the United States seeks a Senior Field Marketing Manager for North America to own the regional field marketing and global events strategy, driving pipeline and revenue growth in alignment with Federal, Strategic, Enterprise, and Commercial sales leadership.

The role requires building and defending integrated, multi-channel campaigns, managing a high-impact budget, and leading a team of field marketers.

Qualifications

• 10+ years of B2B marketing experience with leadership exposure.
• Proven ability to build and defend marketing plans and budgets at the executive level.
• Experience partnering with multi-segment sales organizations.

Responsibilities

• Serve as the senior marketing partner to sales leadership across Federal, Strategic, Enterprise, and Commercial segments.
• Own the North America field marketing strategy and annual plan.
• Design and lead integrated, multi-channel campaigns including events, launches, roadshows, webinars.
• Measure ROI with KPI tracking and AI-enabled reporting.

Skills

B2B marketing experience

Team leadership

Budget management

AI in marketing

HubSpot

Salesforce

Google Analytics

6Sense

Executive communication

Willingness to travel

Tools

HubSpot

Salesforce

Google Analytics

6Sense

Job description

RSA Security LLC in the United States seeks a Senior Field Marketing Manager for North America to own the regional field marketing and global events strategy, driving pipeline and revenue growth in alignment with Federal, Strategic, Enterprise, and Commercial sales leadership.

The role requires building and defending integrated, multi-channel campaigns, managing a high-impact budget, and leading a team of field marketers.