Multimedia Marketing Associate

Nexstar Media Group, Inc.; Odessa (TX); On-site; USD 60,000 - 90,000; Full time

Job summary

Nexstar Media Group, Inc. is seeking a Multimedia Marketing Associate in Odessa, TX to drive new business by presenting targeted advertising solutions across broadcast and digital channels.

You will build relationships with local businesses and collaborate with sales, creative, and production teams to craft effective campaigns. The role requires a proven track record in meeting sales targets, strong communication and negotiation skills, and the ability to work with minimal supervision while

Qualifications

• Proven record of meeting or exceeding sales targets.
• Marketing or related experience.
• Outside sales experience preferred.
• Knowledge of industry trends and competitive landscape.
• Understanding of digital marketing strategies and advertising platforms.
• Professional appearance and demeanor.
• Excellent communication and negotiation skills.
• Self-motivated and team oriented.
• Ability to work with minimum supervision and multi-task.
• Strong customer service, problem-solving and analytical skills.
• Detail-oriented with professional telephone manner.

Responsibilities

• Establish credible relationships with the local business community.
• Collaborate with Sales Management Leadership, Creative Director, and Production Manager to build effective long-term advertising campaigns.
• Make sales calls on prospective clients to develop new accounts.
• Implement strategies to consistently grow and exceed revenue goals.
• Prepare and present sales presentations to clients and prospects.
• Educate clients on how specific types of advertising will help promote their products or services in the most effective way possible.
• Provide clients with information regarding rates for advertising placement across all media.
• Build marketing campaigns for clients across numerous tactics, including but not limited to broadcast, SEO, SEM, display, email, social, OTT, and many other types of programmatic.
• Perform other duties as assigned.

Skills

Sales targets

Outside sales

Communication

Negotiation

Self-motivation

Team player

Multitasking

Problem solving

Analytical

Detail oriented

Telephone manner

Tools

CRM software

MS Word

Excel

PowerPoint

Job description

The Multimedia Marketing Associate will focus on new business development generating advertising revenue by establishing relationships with new prospects and presenting targeted advertising solutions on both broadcast and digital mediums.

Responsibilities

• Establish credible relationships with the local business community.
• Collaborate with Sales Management Leadership, Creative Director, and Production Manager to build effective long-term advertising campaigns.
• Make sales calls on prospective clients to develop new accounts.
• Implement strategies to consistently grow and exceed revenue goals.
• Prepare and present sales presentations to clients and prospects.
• Educate clients on how specific types of advertising will help promote their products or services in the most effective way possible.
• Provide clients with information regarding rates for advertising placement across all media.
• Build marketing campaigns for clients across numerous tactics, including but not limited to broadcast, SEO, SEM, display, email, social, OTT, and many other types of programmatic.
• Perform other duties as assigned.

Qualifications

• A strong track record of meeting or exceeding monthly and quarterly sales targets.
• Marketing and/or equivalent related experience.
• Successful experience in outside sales preferred.
• Knowledge of industry trends and competitive landscape.
• Understanding of digital marketing strategies and advertising platform.
• Professional appearance and demeanor are essential.
• Excellent communication and negotiation skills.
• Self‑motivated, goal‑oriented, and a strong team player.
• Ability to work with minimum supervision and multi‑task.
• Proven customer service, problem‑solving and analytical skills.
• Detail‑oriented.
• A professional telephone manner is essential.
• Proficiency in MS Word, Excel, PowerPoint and the Internet.
• Proficiency with CRM software and Microsoft Office Suite.