Multifamily Account Executive

ValuFlor, Inc.; Atlanta (GA); On-site; USD 75,000 - 110,000; Full time

Job summary

ValuFlor, Inc. in Atlanta, GA is seeking a Multifamily Account Executive to drive flooring sales and manage key accounts in the multifamily market.

You will prospect, meet clients, visit sites, and prepare proposals, while coordinating with operations and installation teams to keep projects on time and within budget. The role requires strong relationship-building, negotiation, and presentation skills, plus experience with multifamily or CRE clients.

Qualifications

• Sales and account management skills including relationship-building, contract negotiation, and pipeline management.
• Experience with multifamily, construction, or commercial real estate clients and understanding of project lifecycles.
• Strong communication and presentation skills to explain technical and pricing details to diverse stakeholders.
• Organizational and time-management abilities across multiple projects and priorities.
• Analytical and business development skills: market research, opportunity identification, strategic territory planning.
• Proficiency with CRM systems, productivity software, and basic reporting tools.
• Proven ability to collaborate with operations, estimating, and installation teams to satisfy customers.
• Prior experience in flooring, construction materials, or building products is beneficial.
• Bachelor’s degree in business, Marketing, or related field preferred, or equivalent experience.
• Valid driver’s license with ability to travel locally and regionally for meetings and site visits.

Responsibilities

• Prospect and qualify new multifamily builder and property management clients.
• Conduct meetings and site visits; prepare proposals and bid packages.
• Manage sales cycle from initial contact through contract negotiation.
• Coordinate with operations and installation teams to ensure on-time, on-budget delivery.
• Maintain regular client communication and address service issues.
• Track project progress and identify upsell and cross-sell opportunities.
• Maintain accurate CRM records; monitor market trends and competitor activity.
• Represent ValuFlor at industry events and networking functions.

Skills

Sales and account management

Relationship-building

Contract negotiation

Pipeline management

Communication and presentation

Organizational and time-management

Analytical and business development

CRM systems experience

Cross-functional collaboration

Travel readiness

Education

Bachelor’s degree or equivalent

Tools

CRM software

Job description

Company Description

ValuFlor, Inc. is a full-service flooring contractor headquartered in Greenville, SC, specializing in New Construction, Multifamily, and Commercial projects across the Southeast. Since 1998, the company has served Georgia and the Carolinas, building a reputation as the go-to flooring experts for builders and property owners. ValuFlor is strongly customer-focused, committed to quality, and dedicated to transparent communication, which supports long-term partnerships and repeat business. The company works with both local and national builders and is actively expanding its multifamily and broader flooring footprint. Candidates can learn more about ValuFlor’s services and values at valuflor.com.

Role Description

the Multifamily Account Executive is a full-time, on-site role based in Atlanta, GA, responsible for driving flooring sales and managing key accounts within the multifamily market. Day-to-day responsibilities include prospecting and qualifying new multifamily builder and property management clients, conducting meetings and site visits, and preparing proposals and bid packages. The role involves managing the sales cycle from initial contact through contract negotiation, coordinating closely with operations and installation teams to ensure projects are delivered on time and within budget. The Account Executive maintains regular communication with clients, addresses service issues, tracks project progress, and identifies opportunities for upselling and cross-selling. In addition, the role includes maintaining accurate CRM records, monitoring market trends and competitor activity, and representing ValuFlor at industry events and networking functions.

Qualifications

• Sales and account management skills, including relationship-building, contract negotiation, and pipeline management.
• Experience working with multifamily, construction, or commercial real estate clients and understanding of project lifecycles.
• Strong communication and presentation skills, with the ability to explain technical and pricing details clearly to diverse stakeholders.
• Organizational and time-management abilities, including managing multiple projects, deadlines, and client priorities simultaneously.
• Analytical and business development skills, such as market research, opportunity identification, and strategic territory planning.
• Comfort with using CRM systems, productivity software, and basic reporting tools to track activities and results.
• Proven ability to work collaboratively with internal teams (operations, estimating, installation) to deliver customer satisfaction.
• Prior experience in flooring, construction materials, or building products is highly beneficial.
• Bachelor’s degree in business, Marketing, or a related field is preferred, or equivalent relevant professional experience.
• Valid driver’s license and ability to travel locally and regionally for client meetings and job site visits as needed.