Monetization Growth Strategist (Subscriptions & Ads)

Air Apps; San Francisco (CA); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Annual Bonus

Medical Insurance (vision & dental)

Disability insurance - short and long‑

401k up to 4% contribution

Air Conference — team meetups

Free meals at the hub

Job summary

Air Apps, a forward‑looking AI-powered Personal & Entrepreneurial Resource Planner, seeks a Monetization Specialist in San Francisco to own subscription and ad monetization across our mobile apps.

You will analyze market trends, design pricing, test paywalls, and collaborate with product and design to optimize revenue while preserving user experience. Join a self-funded, globally oriented team with global impact.

Qualifications

• 4+ years in mobile app monetization, with focus on subscriptions and/or ads.
• Solid understanding of in-app purchases, paywalls, pricing models, and lifecycle management.
• Experience with ad monetization platforms and A/B testing tools.
• Strong analytics, cohort analysis, revenue modeling, and performance reporting.
• Familiarity with App Store Connect and Apple monetization policies.

Responsibilities

• Analyze industry trends to identify monetization opportunities.
• Design and implement monetization strategies to maximize subscription and ad revenue.
• Collaborate with design and development teams to implement monetization features.
• Create user segmentation frameworks and define experimentation hypotheses.
• Model financial opportunities and expected outcomes for monetization initiatives.
• Analyze pricing strategies and competitive benchmarks to improve subscription pricing.
• Set up and manage subscriptions and pricing tiers on App Store Connect.
• Experiment with in-app paywalls to optimize conversion rates.
• Collaborate with design to test paywall layouts and calls-to-action.
• Develop win-back strategies for lapsed users and improve retention.
• Identify drivers of churn and implement retention initiatives.
• Analyze user behavior to identify upsell opportunities and execution.
• Create strategies to increase free trial starts and onboarding flows.
• Ensure monetization does not harm user experience.
• Maintain documentation of monetization tests and performance.

Skills

Monetization strategy

Pricing & paywalls

A/B testing

Analytics & modeling

Subscriptions & ads

App Store Connect

Cross-functional collab

Tools

AdMob

IronSource

AppLovin

Job description

Air Apps, a forward‑looking AI-powered Personal & Entrepreneurial Resource Planner, seeks a Monetization Specialist in San Francisco to own subscription and ad monetization across our mobile apps.

You will analyze market trends, design pricing, test paywalls, and collaborate with product and design to optimize revenue while preserving user experience. Join a self-funded, globally oriented team with global impact.