Midwest Regional Sales Leader: Water & Industrial Solutions

RACO Manufacturing & Engineering Co.; Wisconsin; Remote; USD 90,000 - 130,000; Full time

Benefits offered by this job

Competitive salary

Performance incentives

Benefits package

Training and career growth

Job summary

RACO Manufacturing & Engineering is seeking a Regional Sales Manager to drive growth across a defined territory by managing independent reps, engaging with engineers, OEMs, contractors, and end users.

The role involves coaching reps, leading product demonstrations, travel to trade shows, and developing key accounts to position RACO as the preferred partner in water, wastewater, and industrial monitoring solutions.

Qualifications

• 5+ years in technical B2B sales or sales management.
• Experience with water, wastewater, instrumentation, or industrial automation.
• Proven success in consultative selling and managing independent reps.

Responsibilities

• Train, coach, and support independent sales reps to align with RACO’s sales process.
• Conduct joint sales calls and customer visits; provide feedback and development.
• Drive sales to municipalities, utilities, OEMs, engineering firms, industrial operators.
• Deliver compelling product demos, technical presentations, and training to reps, contractors, and customers.
• Meet or exceed regional sales and revenue targets.

Skills

Communication skills

Presentation skills

Independent work

Technical aptitude

CRM proficiency

Virtual collaboration tools

Education

Bachelor's degree preferred

Tools

CRM software

Microsoft Teams

Zoom

Job description

RACO Manufacturing & Engineering is seeking a Regional Sales Manager to drive growth across a defined territory by managing independent reps, engaging with engineers, OEMs, contractors, and end users.

The role involves coaching reps, leading product demonstrations, travel to trade shows, and developing key accounts to position RACO as the preferred partner in water, wastewater, and industrial monitoring solutions.