Mid-Market BDR: Pipeline Builder & Prospecting Expert

Workhuman; Framingham (MA); Hybrid; USD 60,000 - 90,000; Full time

Job summary

Workhuman is expanding its Mid-Market segment and seeking a dynamic Business Development Representative (BDR) to generate qualified pipeline and accelerate revenue growth within Mid-Market accounts.

You will prospect across channels, qualify opportunities, and partner with Account Executives to execute ABM strategies, while maintaining accurate CRM records in Salesforce. This hybrid role requires onsite presence in Framingham, MA at least three days per week.

Qualifications

• Experience in prospecting and qualifying B2B opportunities.
• Ability to generate qualified pipeline through multi-channel outreach.
• Strong collaboration with Account Executives and Marketing.

Responsibilities

• Generate qualified pipeline through outbound prospecting.
• Own inbound lead qualification and conversion to opportunities.
• Execute account-based prospecting strategies with AEs.
• Conduct market and account research to personalize outreach.
• Maintain accurate CRM records and opportunity progression.
• Provide market intelligence to improve messaging and strategy.

Skills

Outbound prospecting

Inbound qualification

Account-based prospecting

Market research

CRM (Salesforce)

Pipeline management

Tools

Salesforce

Sales engagement platforms

Job description

Workhuman is expanding its Mid-Market segment and seeking a dynamic Business Development Representative (BDR) to generate qualified pipeline and accelerate revenue growth within Mid-Market accounts.

You will prospect across channels, qualify opportunities, and partner with Account Executives to execute ABM strategies, while maintaining accurate CRM records in Salesforce. This hybrid role requires onsite presence in Framingham, MA at least three days per week.