MarTech Program Lead: Drive Marketing Tech Delivery
Cengage Group
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Zusammenfassung
Cengage Group is seeking a Program Manager for Marketing Technology to own end-to-end delivery, governance, and evolution of the MarTech portfolio. You will drive roadmaps, manage dependencies, and coordinate with Marketing, Product, Engineering, Data, and Analytics to ensure successful execution.
The role requires deep technical program management capabilities, solid experience with marketing platforms, data integrations, and enterprise SaaS, with a track record of influencing senior leadership
Qualifikationen
- Led large, cross-functional technology programs with influence beyond direct reports.
- Experience with Marketing Tech platforms and ecosystems (CRM, CMS, data, analytics).
- Strong understanding of integrations, APIs, data flows and SaaS tech.
- Excellent communication with senior leadership and cross-functional partners.
Aufgaben
- Own program management and delivery across the Marketing Technology portfolio, aligning with Marketing and Technology priorities.
- Lead multi-functional MarTech programs from planning through deployment and adoption.
- Coordinate with Marketing, Product, Engineering, Architecture, Data, Analytics and other teams to align priorities.
- Provide governance across MarTech landscape including platform integrations and tech lifecycle planning.
- Drive executive-level reporting on program health, risks, and milestones.
- Identify opportunities to simplify the MarTech ecosystem and drive process improvements.
Kenntnisse
Tools
Jobbeschreibung
Cengage Group is seeking a Program Manager for Marketing Technology to own end-to-end delivery, governance, and evolution of the MarTech portfolio. You will drive roadmaps, manage dependencies, and coordinate with Marketing, Product, Engineering, Data, and Analytics to ensure successful execution.
The role requires deep technical program management capabilities, solid experience with marketing platforms, data integrations, and enterprise SaaS, with a track record of influencing senior leadership
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