Marketing Transformation Lead — AI, Strategy & Change

Verizon; New Jersey; Hybrid; USD 140,000 - 190,000; Full time

Job summary

Verizon is seeking an Integrated Marketing Transformation & Strategy Senior Manager in Basking Ridge, NJ. You will shape how Marketing operates, make strategic decisions, and deliver measurable business value.

Reporting to Operations, you will advise on transformation and leverage AI, automation, and data to modernize workflows and improve decision-making. You’ll lead cross-functional efforts, design future-state operating models, and create scalable capabilities that accelerate speed to market

Qualifications

• Strategic thinker with hands-on change experience in transformation programs.
• Strong executive communication and ability to craft compelling business cases.
• Proven ability to translate analysis into actionable guidance and outcomes.
• Practical AI and digital fluency for productivity and efficiency gains.
• Experience leading cross-functional teams and driving organizational change.

Responsibilities

• Shape Marketing Transformation & Strategy by defining operating models and governance.
• Lead executive storytelling, roadmaps, and business cases for leadership alignment.
• Drive AI enablement, analytics, and value realization across marketing functions.
• Oversee end-to-end transformation initiatives from design to measurement.
• Collaborate with Marketing, Creative, Media, Analytics, and Technology partners.

Skills

Strategic thinking

Executive communication

Data-driven decisions

AI fluency

Cross-functional collaboration

Leadership

Education

Bachelor’s degree

MBA

Job description

Verizon is seeking an Integrated Marketing Transformation & Strategy Senior Manager in Basking Ridge, NJ. You will shape how Marketing operates, make strategic decisions, and deliver measurable business value.

Reporting to Operations, you will advise on transformation and leverage AI, automation, and data to modernize workflows and improve decision-making. You’ll lead cross-functional efforts, design future-state operating models, and create scalable capabilities that accelerate speed to market